The production team behind "Hurlyburly" - advertising representative Rick Elice, agent Milton Goldman, legal counsel Jay S. Harris, stage manager Peter Lawrence, press representative Sandra Manley, and producer Frederick Zollo - discuss how David Rabe's play found a producer, director, and high profile cast for its debut at Chicago's Goodman Theatre, its successful off-Broadway run prior to Broadway, producing with a profit pool plan, production costs including the advertising budget, and the present state of the American play.