Unlock the secrets to transforming your car dealership's online presence with insights from Shean Kirin, founder and CEO of Dealer Alchemist. In this episode, Shean shares how understanding your target audience is crucial to optimizing your website for maximum conversion. Discover the power of a...

Are vanity metrics misleading your dealership's marketing efforts? Shean Kirin joins us to reveal how focusing on superficial metrics like website visitors and social media likes can hinder true performance in automotive marketing. In this episode, you'll learn how to shift your focus to...

Explore strategies for maximizing your ROI in automotive digital marketing with industry veteran Shean Kirin on the Automotive Alchemy Podcast. With over 30 years of experience, Shean brings valuable insights into how transparency can transform dealer-vendor relationships. He shares real-life...