Julius Erving ushered in a new era of the Icons Club. His unique style, on and off the court, brought a jolt to the game and opened doors to new marketing opportunities. And even as punches flew during his era, Dr. J forged relationships with his peers—and future Icons, like Michael Jordan—that made him arguably the most beloved member of the club. Host: Jackie MacMullan Producers: Bobby Wagner, Noah Malale, Jonathan Kermah, Isaac Lee, Justin Verrier, and Vikram Patel Sound Design: Scott Somerville Theme Song: Devon Renaldo Learn more about your ad choices. Visit podcastchoices.com/adchoices