89 episodes

A podcast for Filipino entrepreneurs. Learn about the origins of the latest Startups in the Philippines, as well as the histories behind the biggest brands in the country (Ayala, SM, Jollibee, Shopee, Lazada).

Watch the video versions of these episodes on YouTube. youtube.com/c/BrandOrigins

Brand Origins Chris Garin

    • Business

A podcast for Filipino entrepreneurs. Learn about the origins of the latest Startups in the Philippines, as well as the histories behind the biggest brands in the country (Ayala, SM, Jollibee, Shopee, Lazada).

Watch the video versions of these episodes on YouTube. youtube.com/c/BrandOrigins

    How The Secret Company Behind Vivo, Oppo, Realme beat Samsung

    How The Secret Company Behind Vivo, Oppo, Realme beat Samsung

    In this episode, Chris talks about BBK Electronics — the Chinese smartphone company behind Vivo, Oppo, Realme, OnePlus, and iQOO. Learn about why they decided to launch multiple brands instead of just launching one big brand, their growth strategies, and how they defended their market share against the threat of Xiaomi. 
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    TIMESTAMPS:
    (3:00) - Humble beginnings of Duan YongPing and BBK Electronics
    (8:49) - The Real reason why Vivo and Oppo invest heavily on advertising
    (12:37) - The Battle for India: Xiaomi vs. BBK
    (15:26) - Why BBK launched Realme
    (17:18) - Why BBK launched multiple brands instead of just one big brand
    (21:50) - BBK Electronics clever distribution strategy
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    For shorter clips, follow me on Tiktok and Instagram
    Want to sponsor an episode? Check out the details on my website.

    • 23 min
    The Origins of Chinese Car Brands in the Philippines: Are they finally worth buying?

    The Origins of Chinese Car Brands in the Philippines: Are they finally worth buying?

    In this episode, Chris breaks down the auto industry in the Philippines, the auto manufacturing industry in China, the history of each Chinese car brand that has entered the country, and whether China-made cars are finally worth considering. 
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    TIMESTAMPS:
    (4:26) - Which car brand is winning in the Philippines?
    (7:29) - The auto manufacturing industry of China
    (13:38) - "The Big Four", the largest automakers in China
    (15:54) - Brief history of each Chinese car brand (Geely, MG, Changan, etc.)
    (22:54) - Can we trust Chinese brands?
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    Subscribe to my YouTube channel 
    For shorter clips, follow me on Tiktok and Instagram
    Want to sponsor an episode? Check out the details on my website.

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    • 30 min
    Celebrity Empires: Heart Evangelista

    Celebrity Empires: Heart Evangelista

    This is the first episode of a new series: Celebrity Empires. Learn about the different brands that celebrities in the Philippines own, how they manage their money, and the creative ways that they're leveraging their fame into successful entrepreneurial ventures. 
    In this episode, learn about the celebrity empire of Heart Evangelista.
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    TIMESTAMPS:
    3:00 - Heart's Origin Story
    4:42 - Toy Collection with Bigboy Cheng
    9:20 - Heart's NFTs
    11:57 - Painting on Luxury Bags
    15:35 - Her beauty & wellness company: Pure Living (Luxelle, Ultima, Vita Sense)
    18:29 - Maison Love Marie
    20:10 - Bario Fiesta
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    Subscribe to my YouTube channel 
    For shorter clips, follow me on Tiktok and Instagram
    Want to sponsor an episode? Check out the details on my website.

    • 25 min
    Shopee vs. Lazada | In-Depth Strategy Breakdown

    Shopee vs. Lazada | In-Depth Strategy Breakdown

    Shopee and Lazada implemented different strategies in terms of logistics, funding, marketing, inventory, expansion, and even management style. Go in-depth into the reasons why they different routes, and how it affected their present-day situation. 
    Subscribe to my YouTube channel 
    For shorter clips, follow me on Tiktok and Instagram
    Want to sponsor an episode? Check out the details on my website.

    • 22 min
    Lazada | How Lazada Kickstarted the eCommerce Race in Southeast Asia

    Lazada | How Lazada Kickstarted the eCommerce Race in Southeast Asia

    Learn about Rocket Internet, the startup incubator that founded Lazada. Learn about the logistical and cultural problems that Lazada had to find solutions to in order to get people to embrace eCommerce. And most importantly, learn about the Alibaba acquisition and how Lazada became as big as it is today. 
    Subscribe to my YouTube channel 
    Message me on Instagram
    Want to sponsor an episode? Check out the details on my website.

    • 24 min
    Shopee | The Beginning of the End? (Complete History)

    Shopee | The Beginning of the End? (Complete History)

    This episode covers the complete history of Shopee. I talk about Sea Limited, the mother company of Shopee, Garena, and SeaMoney. Learn about the strategy that Shopee used to dominate Southeast Asia, and why the synergy of the three companies makes Sea Limited an unstoppable force.
    Lastly, learn about the reasons why Shopee has recently been on the decline, and why the collapse of the company may be near if they don't become profitable soon.
    Subscribe to my YouTube channel 
    Message me on Instagram
    Want to sponsor an episode? Check out the details on my website.

    • 28 min

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