Alan Weiss - Build a Thriving Consultancy
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My guest today is Alan Weiss - one of the world's most highly sought-after consultancy experts. Alan's impressive list of clients include such well-known brands as Mercedes-Benz, Merck, Hewlett-Packard, New York Times and over 200 others.ย  Alan is also a best-selling author of 64 books. One his most famous books - โ€œMillion Dollar Consultingโ€ - has been through five editions and appears in 12 languages around the world. I invited Alan to be a guest on my show to discuss how to build a thriving consultancy.ย  I wanted to get his POV on what role branding plays in that process. And I was curious to learn about value-based fees and why more businesses should adopt this concept. ๐—•๐—ฟ๐—ฎ๐—ป๐—ฑ๐—ถ๐—ป๐—ด ๐— ๐—ฎ๐˜๐˜๐—ฒ๐—ฟ๐˜€ ๐—ถ๐˜€ ๐—ฏ๐—ฟ๐—ผ๐˜‚๐—ด๐—ต๐˜ ๐˜๐—ผ ๐˜†๐—ผ๐˜‚ ๐—ฏ๐˜† ๐—š๐—ฒ๐—ป๐˜‚๐—บ๐—ฎ๐—ฟ๐—ธ - ๐—ข๐—ป๐—ฒ ๐—ผ๐—ณ ๐—ก๐—ผ๐—ฟ๐˜๐—ต ๐—”๐—บ๐—ฒ๐—ฟ๐—ถ๐—ฐ๐—ฎโ€™๐˜€ ๐—บ๐—ผ๐˜€๐˜ ๐˜๐—ฟ๐˜‚๐˜€๐˜๐—ฒ๐—ฑ ๐—บ๐—ฒ๐—ฟ๐—ฐ๐—ต ๐—บ๐—ฎ๐—ธ๐—ฒ๐—ฟ๐˜€ ๐—ณ๐—ผ๐—ฟ ๐—ผ๐˜ƒ๐—ฒ๐—ฟ ๐Ÿฐ๐Ÿฌ ๐˜†๐—ฒ๐—ฎ๐—ฟ๐˜€. From promotional products, custom uniforms, and clothing, to sports co-branding, web stores and warehousing - Genumark is your #1 partner for creating brand awareness. And being ISO certified โ€“ you can rest assured ethical sourcing and sustainability are front and centre. If youโ€™re looking for helpย  with your next project, email [email protected]
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