In this episode of the Build Your Author Brand podcast, Isabelle sits down with best-selling indie author Ty Hutchinson, who shares his incredible journey from a burned-out advertising career to becoming a successful full-time writer. Ty discusses his path into self-publishing, the importance of embracing failure and experimentation, and how building strong relationships with readers has been key to his success. Whether you're an aspiring author or an established indie writer, Ty’s insights on navigating the changing landscape of indie publishing and building a personal brand are sure to inspire. Episode Highlights: The power of persistence in the face of early struggles in the writing and publishing world. Why embracing new opportunities and saying “yes” has been key to Ty’s growth as an author. How building a personal connection with readers is just as important as writing great books. The importance of being honest with yourself about your author goals. Why building a strong, authentic relationship with your audience is key to long-term success. The importance of being proactive with your marketing efforts to stay visible in a crowded marketplace. Why listening to your readers and adapting based on their feedback is crucial for both improving your craft and building a successful author business. Connect with Ty: ⁠⁠⁠⁠⁠⁠https://tyhutchinson.com/   Connect with Isabelle: Website: ⁠⁠⁠www.buildyourbrandwithpr.com⁠⁠⁠ Threads:  ⁠⁠⁠https://www.threads.net/@isabelle.knight.pr⁠⁠⁠  Instagram: ⁠⁠⁠https://www.instagram.com/isabelle.knight.pr⁠⁠⁠ LinkedIn: ⁠⁠⁠https://www.linkedin.com/in/isabelle-knight-pr⁠⁠⁠  Facebook: ⁠⁠⁠https://www.facebook.com/ikpublicity⁠⁠⁠  TikTok: ⁠⁠⁠https://www.tiktok.com/@isabelle_knight_pr⁠⁠⁠ X: ⁠⁠⁠https://twitter.com/ik_publicity⁠⁠⁠