Ads are everywhere in our life and they seem to keep creeping into more and more places. Movies, games, sponsored “news” content, and of course, the digital tracking that follows your every online move to sell you something you’ve already bought. (You know, you can never have enough washing machines.)
For eighteen years, Terry O’Reilly has been studying and explaining human nature through the lens of advertising. His first show, called O'Reilly on Advertising, started on CBC in 2005 followed by The Age of Persuasion in 2006, and since 2011 it continues as both radio show and podcast, by the name Under the Influence, on his own network, Apostrophe.
Jesse sits down to talk with Terry about all things advertising, podcasting, and why some people want to touch their favourite radio show hosts.
Host: Jesse Brown
Credits: Tristan Capacchione (Audio Editor and Technical Producer), Bruce Thorson (Senior Producer), Annette Ejiofor (Managing Editor)
Sponsors: Squarespace, Oxio, BetterHelp, Article, Canva
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