Join us in this episode as we sit down with Alain Visser, CEO of Lynk & Co, an innovative automotive brand that aims to revolutionize the traditional car ownership model. In this thought-provoking conversation, we delve into the concept of sustainability in car manufacturing and ownership, and how Lynk & Co is addressing this crucial issue by making car usage more efficient and practical. Watch this episode here: https://youtu.be/YS2huzjhg2o We also explore the prevailing perception that more options equate to better choices, and how Lynk & Co's simplified approach to car options challenges this notion. Alain shares valuable insights on the benefits of their car lending system, which allows for a more collaborative and cost-effective approach to car ownership. Enjoy, Sam https://www.lynkco.com/en Show Notes: 0:00 - Intro 3:57 - Lynk & Co 18:55 - Simplifying car options 22:11 - Pricing and insurance 32:15 - Where do the cars come from? 34:15 - The clubs 46:32 - 5 Questions Hosted on Acast. See acast.com/privacy for more information.