In this episode, you'll hear from Mich Turner,Founder of Little Venice Cake Company, a pioneer and authority in the baking world as well as a qualified Food Scientist. You'll hear how Mich embarked on the journey of cake making, and her strategy of sending a letter to every 5-Star hotel in London to secure her first clients. Mich tells how she leveraged her corporate experience as a supplier in the bakery and pastry department to learn more about running her own business, and her experience making the decision to break away from a full-time job to start Little Venice Cake Company. You'll learn the importance of being involved first hand with the first 100 customers and what Mich believes is the future of baking and cake culture. Connect with Mich: www.littlevenicecakecompany.com https://www.instagram.com/michturnerlvcc/  https://www.instagram.com/littlevenicecake/  This episode is sponsored by The Club, a Quarterly box and digital monthly community to help you level up and leadership and life. Learn more today at join.theceoschool.co/theclub Follow @ceoschool on Instagram for inspiration and exclusive behind-the-scenes you won’t find anywhere else. If you've enjoyed today's episode, please leave us a five star rating telling us what you enjoy the most. We will be sending CEO School swag for the next 100 reviews so don't miss out. Write a review and send us a screenshot at [email protected] to claim your swag.