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Hybrency
Champagne Strategy
Uncovering the secrets behind world-class commercialization strategy for senior executives - garnished with tech & Champagne.
Learn from people who've bridged the strategy gap between planning, execution and measurement. They'll have battle scars to show, skin in the game and money in play. Most aren't famous but there's zero commercial agenda here, so heeding their wisdom is priceless.
Listen to an episode if you dare, but you've been warned. There's no going back.
Keep taking your blue pills - or press play
Listen now
Ratings & Reviews
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5.0 stars from 6 ratings
My favourite marketing podcast
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“I learn so much from this podcast and the clips online. John is a real genius and listening to this has made me a better marketer but also lifted my confidence in what I do in my role. There is a lot of BS in marketing and lots hide behind ghostwriters etc….John does not and his guests provide...”Read full review »
realtalkpod via Apple Podcasts ·
Australia ·
09/18/23
Mindblowingly Good
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“The opposite of corporate BS. Cutting right to the heart of strategy”
shaggy8$6 via Apple Podcasts ·
Australia ·
12/20/21
Awesome Podcast
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“I never write reviews, but this is an undervalued podcast—the host and guests have great chemistry (kudos to John) and there are deep, practical insights into real-world strategic issues within organizations...”
ytbbmiyggmkfxxertyyr via Apple Podcasts ·
United States of America ·
10/17/20
Recent Episodes
Brain Hurt Scale = 4/10. Why does ChatGPT provide me with terrible responses. Why does DALL-E give me an image that's terrible?
Learning how to brief creatives is an art form. After all, their job is to create artwork so this probably shouldn't come as a surprise. But if you've never created...
Published 04/07/24
Brain Hurt Scale = 6/10. Republished with permission of an interview John James did with Cognism's Jamie Skeels on The Loop podcast.
The Brandingmag articles caused quite a stir and Jamie was keen to dig a little deeper into some of the issues it raised for practitioners.
How do we target...
Published 03/31/24
Published 03/31/24
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See hourly chart positions and more than 30 days of history.
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