Nothing decreases the cost of acquisition and lifetime value of clients like word of mouth (WOM), and the ultimate word of mouth flywheel is a community designed around your clients and prospects. BUT where do you find the playbook that makes that happen? That is why this podcast exists- to give you the toolset you need to run your business effectively, while building your community of superconsumers.Topics include category design, evangelism, content strategy, and other modernized concepts for business development that create digital word of mouth.
In today's world - having a website that hooks people from the first sentence is vital if you want to survive & thrive in the digital economy, but if you're like me, we struggle to really nail that first line.
That's why, for the next LIVE Q&A Show, I'm bringing the guy that has figured...
Published 05/29/23
It's no secret that AI has revolutionized the way we do business, from automating mundane tasks to creating personalized experiences. But as the AI revolution marches on, there's a growing misconception that human connections no longer matter. The truth is, these connections have never been more...
Published 05/22/23