Description
This interview is about a topic that many affiliates should pay close attention to, the importance of player values, player lifetimes and retention.
Shahar discusses how all of these things can impact your earnings, and ultimately your success, as an iGaming affiliate.
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Published 10/27/24
What is it that we Player Development people do? The quick answer would be: we analyze stuff. As we all know, Retention Marketing is based on the assumption that as a service provider, we can increase the engagement levels of our customers by tweaking our offering in such a way that it can, at...
Published 10/25/24