Confessions of a Higher Ed Social Media Manager Jenny Li Fowler

We’re going to dig-in to the transformation of The Ohio State University’s social media landscape with Associate Director of Social Media Dani Dean. She will uncover the strategic pivot towards a coordinated social media presence and share the trials, triumphs, and tactics of navigating one of the largest university social ecosystems. Tune in for an insider’s perspective on policy-making, community building, and why sometimes, less is more in the world of social media. Dani speaks candidly about embracing change, fostering connections, and the unexpected joys of a well-organized digital space. Don't miss this episode of Enrollify, where we turn the wild, wild west of social media into a blueprint for an integrated presence.

As Co-chair of the Symposium for the Marketing of Higher ed, Teresa Valerio Parrot has judged a lot of presentation proposals. She unlocks the secrets of what makes a proposal stand out in the crowded landscape of academic presentations. Teresa gives us insights on how to write a proposal, prepare for a presentation, and level-up to a featured or keynote spot. Teresa's insider tips will transform your next pitch from standard to standout. If you're itching to make your mark and lead the conversation at the next big conference, this episode is your golden ticket!

We engage in an inspiring conversation with Matt Nazario-Miller, Communications Manager at Stanford University, and a passionate advocate for diversity, equity, inclusion, and belonging. Matt shares his unique journey and sheds light on what real allyship looks like, especially within the LGBTQ+ community. From accidental beginnings in social media to championing inclusive narratives year-round, Matt talks about the important role of higher education professionals in fostering a more inclusive environment on our campuses. Tune in to discover how we can all be a better ally on university social media channels, not just during recognition months but every day. This episode is a must-listen for anyone committed inclusivity and allyship in their work in higher education. Don't miss out on these invaluable insights—subscribe to Enrollify now!

In this episode, we'll dive into the high-octane world of social media event coverage with Jenn Crimm, the mastermind behind Opry Entertainment Group's social media presence. Jenn shares her secrets for planning, capturing, and amplifying live moments on social media in real time. Discover her meticulous tactics, backstage insights, and the art of making every post count. Plus, learn how Jen turns live experiences into lasting social media content. Tune in for an exclusive peek behind the digital curtain!

Jon-Stephen Stansel is a freelance social media strategist, speaker, consultant, and a well-known voice across social media marketing. He spent many years in higher ed social media before pivoting into other industries and has first-hand experience of how social media is handled across different sectors. In this episode, Jon-Stephen shares five things he believes every higher ed supervisor or leadership team should know about being a social media manager for a university.