Episodes
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Published 04/22/24
Published 04/22/24
In consulting, there is bound to be times when you’re confronted with the difficult decision between telling the client hard truths or avoiding ruffling feathers. Today’s guest believes that there is power in radical honesty and that it can be the key differentiator that brings success to your consulting business. In this episode with Jeremiah, you’ll learn how to: Transform decision-making with data-driven insights for your business.Simplify complex issues with effective problem-solving...
Published 04/15/24
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Published 04/08/24
Struggling to scale your consulting business without sacrificing your core values?  This episode is for you! Join Michael as he interviews Cathy Gillespie, a consultant who helps companies design and develop effective learning experiences. Cathy shares her secrets for growing a thriving consulting business that prioritizes both profit and purpose.  In this episode with Cathy, you’ll learn how to: Grow your firm while maintaining your small, agile, and resourceful essence.Utilize mentors to...
Published 04/01/24
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Published 03/25/24
How do you go from zero to a million-dollar consulting business? This episode has the answers for you. Michael Zipursky sits down with Nancy MacKay, the founder and CEO of MacKay CEO Forums, to unpack her journey from an independent consultant to a CEO of her own company. Filled with inspiring anecdotes about rising to the top as well as lessons learned along the way, Nancy reminds us of what leadership really looks like and how they can harness their roles to drive growth and make...
Published 03/18/24
Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
Published 03/11/24
Building a consulting firm can be difficult. There are certain pitfalls to avoid when scaling or building your firm. In this episode, Francisco Gomez, the founder of Factum Global, gives us an inside look into building a consulting firm in 2024. He talks about a range of topics, like commanding the attention of high-ticket clients, strategic partnerships, fine-tuning your messaging and offering, and harnessing the power of R&D. These are some of his secrets to helping you build your...
Published 03/04/24
Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
Published 02/26/24
Today, we're diving into a critical aspect of your business: pricing. Join us as Bill Wilson, a seasoned expert, reveals the keys to unlocking the secrets of a business with profitable pricing. In this episode, Bill will share invaluable insights, including common pitfalls to avoid during sales calls. With Bill's wealth of experience, you'll gain the knowledge needed to strengthen your pricing strategy and take your consulting business to new heights. Tune in now and let's grow together! In...
Published 02/19/24
In this episode, Michael shares how focusing on profitability is the key to uncovering hidden business revenue and strategic business growth. Discover how to focus on the most profitable projects and clients, why profit trumps size, and how to optimize your consulting business for serious growth. Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
Published 02/12/24
In our industry, you can’t just market to sell. When the value add is high, you need to actually build trusting relationships with your clients. This episode’s guest is proof of this. Natalie Kaminski, the Co-founder and CEO of JetRockets, has not only started her company but also grew it over time. Now, she has a team of 63. She sits down with Michael Zipursky to talk about the importance of trust, especially when creating an effective marketing campaign. From generating qualified leads to...
Published 02/05/24
Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
Published 01/29/24
You may find consulting success just by employing general marketing strategies and casting a wide net on your target audience. But if you want to build a high-growth consulting firm, you must make your tactics more laser-focused and well-targeted. Michael Zipursky sits down with Elizabeth Harr, Managing Partner at Hinge Marketing. Together, they discuss the importance of being a visible expert, building around your brand, and empowering your digital footprint to become a highly trusted firm....
Published 01/22/24
Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
Published 01/15/24
Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast
Published 01/08/24
Red Clover Advisors is a data privacy consulting firm that helps companies comply with the alphabet soup of privacy loss. Today, joining Michael Zipursky is its Founder and CEO, Jodi Daniels, to share her insights about the power of educational marketing for consultants. She takes us into what’s working in today’s company regarding marketing perspective and what she learned from her approach to selling that’s not sexy. Let’s dive into Jodi’s story and insights together. Tune in to this...
Published 01/01/24
Embrace the essence of boldness. In this episode, we have Melissa Vela-Williamson to discuss the art of being BOLD. Get ready to unlock the secrets to standing out in your industry and fueling business growth. In this episode with Melissa, you’ll learn how to: Elevate your brand to stand out in your industry.Capitalize on your name recognition and relationships to fuel business growth.Expand your client base by leveraging events and conferences.Attract new clients through featured content in...
Published 12/25/23
Build not just a brand, but a magnetic force that attracts opportunities. Today, Joe Mechlinski, the founder of Gift of Work, shows us the way to speaking, recurring revenue, and personal brand converge to reshape the future of consulting. Hear about his early struggles and how he found a unique approach to consulting that changed his career.   In this episode with Joe, you’ll learn how to: ●       Learn strategies for helping leaders excel in times of rapid and exponential...
Published 12/18/23
As consultants, we constantly think about growth and success. But sometimes, it can be challenging to know where to focus your efforts to attract new leads and scale your businesses effectively. That's why we've created the Scale Your Consulting Business Scorecard (https://www.consultingsuccess.com/scorecard) that will help you assess how ready you are to scale your consulting business, see if your current strategy is optimal, and identify areas for improvement. Get instant access and see...
Published 12/12/23
In this bonus podcast, Michael Zipursky speaks with Lizz Harr of Hinge Marketing on how independent consultants and small firms can become visible experts: ✔️ The one thing successful consulting business owners all wish they could have done earlier ✔️ How we built Consulting Success® by starting with a simple blog ✔️ The best type of content that gets the most traffic leads, and clients ✔️ The link between your content and ability to command premium fees ✔️ How to leverage the insights of...
Published 12/11/23
AI has become a trend that many businesses delve into. And to keep your business on top, you've got to learn how to leverage it to set yourself to success. In this episode, Christopher Penn, the co-founder of TrustInsights, talks about how to create an AI team and grow the business with it. Chris reveals that his business's revenue goes up while the headcount remains because as the AI space matured, they could do so much more. So, don't let your consulting business fall right behind others,...
Published 12/04/23
Dean West's journey teaches us that even at 50, making strategic changes and staying committed to restructuring can turn challenges into opportunities. In this episode, we hear Dean’s story and secrets behind leveraging associations and specialty groups to securing high-value clients. Associations, often underrated, can be compared to valuable goldmines for fostering relationships. Dean discusses all about them, dispelling common misconceptions about associations and shedding light on the...
Published 11/20/23
Productization is a hot topic. Many consultants wish to productize their consulting business. But the question remains, how do you know when you are ready to take this next step? In this short yet very insightful episode, Michael Zipursky dives deep into the ways to identify when to productize and when not to. Remember, it’s a slippery slope to undertake productizing your business. You need to be equipped with the right data to know if you are making the right decision. Find out today whether...
Published 11/13/23