43 episodes

Content Marketing School provides tips for content marketing, AI content creation, video recording, social media, and LinkedIn engagement.                                                                                                                                                                                                                                            This podcast is for you if you're a coach,  consultant, entrepreneur, or business owner who is asking yourself these questions                                                                                  How can I get comfortable on camera? ____ How do I come up with content ideas?______ How can I easily record videos?______ How can I host a  LinkedIn Live or Audio event? ______What is AI-created content?                                                                                                 Hi, I'm Annette Richmond, an entrepreneur who has been where you are, and eager to share what I've learned with you. 

Content Marketing School: business, content marketing, AI content creation, and LinkedIn tips for coaches, consultants, and e Annette Richmond

    • Business
    • 5.0 • 1 Rating

Content Marketing School provides tips for content marketing, AI content creation, video recording, social media, and LinkedIn engagement.                                                                                                                                                                                                                                            This podcast is for you if you're a coach,  consultant, entrepreneur, or business owner who is asking yourself these questions                                                                                  How can I get comfortable on camera? ____ How do I come up with content ideas?______ How can I easily record videos?______ How can I host a  LinkedIn Live or Audio event? ______What is AI-created content?                                                                                                 Hi, I'm Annette Richmond, an entrepreneur who has been where you are, and eager to share what I've learned with you. 

    043 - How To Create LinkedIn Content That Builds Relationships and Attracts Potential Clients

    043 - How To Create LinkedIn Content That Builds Relationships and Attracts Potential Clients

    Have you ever scrolled through LinkedIn and seen a post that seemed to speak directly to you? That's the power of strategy driven content. 

    Stella Da Silva, International Trainer / Consultant, Freelance Trainer / Consultant #stellaicious, joined me to talk about creating LinkedIn content to generate clients.     

    Topics included

    🔹Focusing on reaching the "right" person rather than everyone

    🔹Why it's essential to be genuine, staying true to yourself

    🔹Acknowledging every comment on your posts with gratitude

    🔹Being comfortable with the content you share

    And more
    [LIVE VIRTUAL EVENT] Enhance Your Brand with Short-Form Video Strategies: Maximize Your Reach and Impact!!!

    MON. MAY 13th 4 pm ET
    https://streamyard.com/watch/a9EYNEPSTwjV

    WED. MAY 15th 11am ET
    https://streamyard.com/watch/Bu4k8Jf7pfNv

    During this LIVE event you'll gain valuable insights into the world of short-form video and learn proven strategies to create content that resonates with your target audience.

    Whether you're new to video marketing or looking to enhance your existing efforts, this Live virtual event is designed to provide you with actionable insights and inspiration.


    🔷 Thank you for listening. I hope you found this episode insightful, educational, and inspiring. If you did, don't forget to hit that Follow to keep learning and growing with us.

    *********************************************
    🎦 Video is the fastest way to build that know, like, and trust factor with potential clients. If you're not creating video because you don't know how to begin, DOWNLOAD our new Social Media Video Quick Start Guide (It's Free) Click here to Download

    ⏬ Download 25 Content Ideas To Kickstart Your Social Media Posts (For People Who ...

    • 32 min
    042 - Shifting Your Networking Mindset: Cultivating Authentic Relationships

    042 - Shifting Your Networking Mindset: Cultivating Authentic Relationships

    Say goodbye to the old idea of networking and embrace building authentic relationships. Sonal Bahl, Career Strategist and LinkedIn Live Host at SuperCharge, joined me to talk about networking, specifically shifting from a mindset of making connections to meeting other humans. 

    Topics included:

    🔹 Why you shouldn't bother networking, what you should do instead.     

    🔹 Shifting your mindset from making connections to developing relationships.    

    🔹 Discovering the power of a curiosity  mindset 

    (Clips of this interview with Sonal Bahl were pulled from my content vault)
    [LIVE VIRTUAL EVENT] Enhance Your Brand with Short-Form Video Strategies: Maximize Your Reach and Impact!!!

    MON. MAY 13th 4 pm ET
    https://streamyard.com/watch/a9EYNEPSTwjV

    WED. MAY 15th 11am ET
    https://streamyard.com/watch/Bu4k8Jf7pfNv

    During this LIVE event you'll gain valuable insights into the world of short-form video and learn proven strategies to create content that resonates with your target audience.

    Whether you're new to video marketing or looking to enhance your existing efforts, this Live virtual event is designed to provide you with actionable insights and inspiration.


    🔷 Thank you for listening. I hope you found this episode insightful, educational, and inspiring. If you did, don't forget to hit that Follow to keep learning and growing with us.

    *********************************************
    🎦 Video is the fastest way to build that know, like, and trust factor with potential clients. If you're not creating video because you don't know how to begin, DOWNLOAD our new Social Media Video Quick Start Guide (It's Free) Click here to Download

    ⏬ Download 25 Content Ideas To Kickstart Your Social Media Posts (For People Who ...

    • 25 min
    041 - Get More Engagement On Your LinkedIn Company Page Now

    041 - Get More Engagement On Your LinkedIn Company Page Now

    Michelle J Raymond, LinkedIn Coach and Trainer, B2B Growth, joined me to discuss content marketing and engagement strategies for company pages.      

    Topics included:

    🔹The best way to get started is to figure out your "WHY" 

    🔹How to create a "Greatest Hits" in the Featured section.

    🔹Creating a posting schedule for your company page. And why you should.

    And more. 
    [LIVE VIRTUAL EVENT] Enhance Your Brand with Short-Form Video Strategies: Maximize Your Reach and Impact!!!

    MON. MAY 13th 4 pm ET
    https://streamyard.com/watch/a9EYNEPSTwjV

    WED. MAY 15th 11am ET
    https://streamyard.com/watch/Bu4k8Jf7pfNv

    During this LIVE event you'll gain valuable insights into the world of short-form video and learn proven strategies to create content that resonates with your target audience.

    Whether you're new to video marketing or looking to enhance your existing efforts, this Live virtual event is designed to provide you with actionable insights and inspiration.


    🔷 Thank you for listening. I hope you found this episode insightful, educational, and inspiring. If you did, don't forget to hit that Follow to keep learning and growing with us.

    *********************************************
    🎦 Video is the fastest way to build that know, like, and trust factor with potential clients. If you're not creating video because you don't know how to begin, DOWNLOAD our new Social Media Video Quick Start Guide (It's Free) Click here to Download

    ⏬ Download 25 Content Ideas To Kickstart Your Social Media Posts (For People Who ...

    • 35 min
    040 - LinkedIn And TikTok Update: What Entrepreneurs Need To Know

    040 - LinkedIn And TikTok Update: What Entrepreneurs Need To Know

    If you’re a consultant, business owner, or entrepreneur you’re likely using social media to attract potential clients and grow your business.  And the platforms are evolving to give their users the format they want: video  

    In this solo episode, I share a few new features on LinkedIn and TikTok that will change the way members use the platforms. 

    🔹LinkedIn is testing a TikTok-like video feed in its mobile app, with a vertical scrolling format to increase engagement and discovery of short-form videos.

    🔹 TikTok now allows users to record and upload 10-minute videos, which provides opportunities for long-form videos creation and to better compete with YouTube. 

    🔹TikTok has also introduced a new 'Full Screen' feature that provides a better viewing experience for landscape videos or 16:9 videos, by using the entire display.
    [LIVE VIRTUAL EVENT] Enhance Your Brand with Short-Form Video Strategies: Maximize Your Reach and Impact!!!

    MON. MAY 13th 4 pm ET
    https://streamyard.com/watch/a9EYNEPSTwjV

    WED. MAY 15th 11am ET
    https://streamyard.com/watch/Bu4k8Jf7pfNv

    During this LIVE event you'll gain valuable insights into the world of short-form video and learn proven strategies to create content that resonates with your target audience.

    Whether you're new to video marketing or looking to enhance your existing efforts, this Live virtual event is designed to provide you with actionable insights and inspiration.


    🔷 Thank you for listening. I hope you found this episode insightful, educational, and inspiring. If you did, don't forget to hit that Follow to keep learning and growing with us.

    *********************************************
    🎦 Video is the fastest way to build that know, like, and trust factor with potential clients. If you're not creating video because you don't know how to begin, DOWNLOAD our new Social Media Video Quick Start Guide (It's Free) Click here to Download

    ⏬ Download 25 Content Ideas To Kickstart Your Social Media Posts (For People Who ...

    • 8 min
    039 - Get Unstuck Now By Using This Simple Content Creation Method

    039 - Get Unstuck Now By Using This Simple Content Creation Method

    One of the biggest challenges for content creators is sitting down to a blank page (or computer screen). As a former magazine writer, I know how difficult it is to "write" on demand. 

    In this solo episode,  I share a system to help you avoid facing that blank screen. I call it the RECAP method. 

    🔹REcord your thoughts on whatever topic you're working on
    🔹Convert  the  audio file into a transcript, which becomes your draft
    🔹Adapt the text to whatever type of content you want to create
    🔹Publish the content on social media


    [LIVE VIRTUAL EVENT] Enhance Your Brand with Short-Form Video Strategies: Maximize Your Reach and Impact!!!

    MON. MAY 13th 4 pm ET
    https://streamyard.com/watch/a9EYNEPSTwjV

    WED. MAY 15th 11am ET
    https://streamyard.com/watch/Bu4k8Jf7pfNv

    During this LIVE event you'll gain valuable insights into the world of short-form video and learn proven strategies to create content that resonates with your target audience.

    Whether you're new to video marketing or looking to enhance your existing efforts, this Live virtual event is designed to provide you with actionable insights and inspiration.


    🔷 Thank you for listening. I hope you found this episode insightful, educational, and inspiring. If you did, don't forget to hit that Follow to keep learning and growing with us.

    *********************************************
    🎦 Video is the fastest way to build that know, like, and trust factor with potential clients. If you're not creating video because you don't know how to begin, DOWNLOAD our new Social Media Video Quick Start Guide (It's Free) Click here to Download

    ⏬ Download 25 Content Ideas To Kickstart Your Social Media Posts (For People Who ...

    • 11 min
    038 - Why You Need Business Systems And Processes (And How To Choose Them)

    038 - Why You Need Business Systems And Processes (And How To Choose Them)

    Regina Baker, Business Systems Consultant, Computerize U2, joined me to discuss why business systems are essential to business growth.    

    Topics included:

    🔹Why systems and processes are essential for every business

    🔹How to choose the right CRM for you. Hint: Choose one that you can grow with.

    🔹Knowing when it's time to hire someone to help you set things up. 

    And more. 
    [LIVE VIRTUAL EVENT] Enhance Your Brand with Short-Form Video Strategies: Maximize Your Reach and Impact!!!

    MON. MAY 13th 4 pm ET
    https://streamyard.com/watch/a9EYNEPSTwjV

    WED. MAY 15th 11am ET
    https://streamyard.com/watch/Bu4k8Jf7pfNv

    During this LIVE event you'll gain valuable insights into the world of short-form video and learn proven strategies to create content that resonates with your target audience.

    Whether you're new to video marketing or looking to enhance your existing efforts, this Live virtual event is designed to provide you with actionable insights and inspiration.


    🔷 Thank you for listening. I hope you found this episode insightful, educational, and inspiring. If you did, don't forget to hit that Follow to keep learning and growing with us.

    *********************************************
    🎦 Video is the fastest way to build that know, like, and trust factor with potential clients. If you're not creating video because you don't know how to begin, DOWNLOAD our new Social Media Video Quick Start Guide (It's Free) Click here to Download

    ⏬ Download 25 Content Ideas To Kickstart Your Social Media Posts (For People Who ...

    • 30 min

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