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Create Tomorrow, The WGSN Podcast
WGSN is the world's leading consumer trend forecaster. In this podcast we discuss the changing world and how industries will need to adapt. Each episode focuses on a single market, topic or trend as we unpack what businesses and individuals need to do to navigate the fast-changing world around us. Our expert trend forecasting combined with data science help you understand consumer behaviour and lifestyles, create products with confidence and trade at the right time. WGSN is an Ascential company.
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Ratings & Reviews
5.0 stars from 78 ratings
Future trends by the experts
I always learn something fascinating about the future from this show !
sweetharmony via Apple Podcasts · Great Britain · 02/01/24
Inspiring Insights
Really informative listen across a broad range of topics that capture future insights in bitesized and digestible sessions. Keep it up
Doofers via Apple Podcasts · Great Britain · 02/01/24
The greatest podcast on earth
The greatest podcast on earth
Bruce foresight via Apple Podcasts · Great Britain · 02/01/24
Recent Episodes
Why is 2024 set for a warm glow? Tune in to hear how WGSN – in collaboration with sibling business Coloro – forecasts the colour of the year 18 months in advance and why this year’s shade is such a warming, gentle and versatile hue.  Exploring the inclusive, nourishing power of Apricot Crush...
Published 02/12/24
Very much near-forecasting, in this episode we preview the year ahead, considering how the key events from politics, sports and entertainment will impact consumers and brands. WGSN’s editorial director Bethan Ryder speaks to Joe McDonnell, director of Insight, as he discusses 2024’s major events...
Published 01/31/24
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