Domain reputation has been a theme this season. And for good reason. In the world of email, IP addresses and domains have reputations that can make or break an email’s journey. While it might seem a little technical, understanding these nuances can have a big impact on your email...
Published 04/16/24
If you’ve ever found yourself in a tangle of numbers, wondering which email metrics actually matter, this episode is for you.
This week, Alyssa and Melissa unravel the tangled web of open rates, bounce rates, click rates, and complaint rates, guiding email senders toward clarity. They discuss...
Published 04/09/24