According to The Marketer of 2022 Report by Brandwatch, digital insights and methods of collecting consumer data are at the top of my mind for marketers this year. With that in mind, social listening is looking at what people are talking about online, on forums, social media, underneath news articles, and on websites. Learn what social listening is, and the 5 steps to launch a successful social listening program.    Key Takeaways:  Learn the framework for launching a successful program including; the “why”, understanding the benefits, sharing insights, “surprise and delight”, and time. Check out upcoming DigiMarCon Digital Marketing, Media, and Advertising Conferences & Exhibitions Worldwide at https://digimarcon.com/events/