It’s hard to avoid shiny object syndrome… especially in the online space.   With so many different strategies, social platforms, educators, and other businesses that are doing “cool” things… it’s easy to get off-track… But 99% of the time, it’s FOCUS that will actually drive you forward.   What focus means for one business is different than for another. And there are actually 2 different ways focus, or the lack thereof can manifest in your business.   Today we’re going to break it down so you can start identifying where you might veering off and how to get back on track.     Links & Resources Mentioned The Lounge eCommerce Marketing Membership http://ecommercebadassery.com/membership   Reconvert Post-Purchase Upsell Funnel App https://ecommercebadassery.com/reconvert*     Episodes Mentioned How to Deal With Conflicting Advice on the Internet https://ecommercebadassery.com/conflicting-advice-from-experts/   How to Create an Omnichannel Marketing Campaign https://ecommercebadassery.com/how-to-create-omnichannel-marketing-campaign/     Full Episode Show Notes http://ecommercebadassery.com/225     Let's Connect Website: http://ecommercebadassery.com Instagram: http://instagram.com/ecommercebadassery Membership: http://ecommercebadassery.com/membership     Rate, Review, & Subscribe Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it’s also valuable feedback for me to continue bringing you the content you want to hear.    Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683     This podcast uses the following third-party services for analysis:  Chartable - https://chartable.com/privacy