Today's #EventIcons guests recently launched a conference in 90 days, growing their attendance from 0 to 5,000 people. That event was a fantastic PLX conference focused on partner marketing.    Partner marketing is a strategic relationship between two entities that aim to accomplish common goals,...

The pandemic put a strain on everyone in the events industry, and it’s pushed some of our longest-serving professionals into other careers or even retirement, leaving a vacuum for other professionals to fill. It’s this need for experienced and knowledgeable event professionals, along with the...

Ashley Lawson is a big name in the travel meetings and incentives industry. Recently featured on the SITE Global and IMEX Instagram accounts, she’s also been featured closer to home. In a recent Event Brew episode on event inspiration, Deanna named Ashley as someone she goes to for inspiration...