In this his episode Elizabeth speaks with Lana Wilkinson. Lana is Australia's leading fashion stylist, with a clientele that includes Rachel Zoe , Megan Gale, Rebecca Judd, Zoe Foster Blake and Rachael Finch just to name a few. Driven by a strong work ethic, her distinctive creative flair makes her an influential figure in the Australian retail landscape. Building on this love of fashion and a desire to design, Lana launched her own footwear brand in 2019. Her mission is to create contemporary, statement shoes that can be accessible to every woman. During this raw and inspiring conversation. Lana shares not only her epic journey as a Leading Fashion Stylist but her first- hand experience from the front line of launching her own footwear brand. This episode was recorded in May 2020 while we were all adjusting to our 'new normal.' Key takeaways & tips: · Know your numbers $ · Stay authentic to yourself and your brand · Be present and understand all areas your business · Don't be too proud to ask for help · We all have moments where we don't feel in control and that's ok You can find Lana at: Instagram - @lanawilkinson Website - lanawilkinson.com Want to join our 'Start Your Fashion Business' Programme & Community? If you would like to learn online, gain the support of mentors and join an engaged community, please head over to: www.fashionequipped.com.au/start-your-fashion-business-programme/ You can find Fashion Equipped over at: Instagram: @fashionequipped Podcast Insta: @fashionbusinessmindset Facebook: www.facebook.com/fashionequipped Website: www.fashionequipped.com.au Let's do this together, let's make The Fashion Business, YOUR Business!