363: Everything I've Learned Spending $30M on YouTube Ads | Tommie Powers Interview
Description
Tommie Powers is a legend in digital paid advertising. He's consulted on $100+ million in ad spend, including $30 million on YouTube ads alone.
So when Tommie talks about paid YouTube ad strategies, we listen.
In a recent interview on the Foundr podcast, Tommie talked with us about everything from diversifying ad spend to crafting a powerful message to calculating ROAS (spoiler: most people are calculating ROAS all wrong).
Check out the latest episode of the Foundr podcast as Tommie tells us how he taps into YouTube's 2 billion monthly active users to bring in his downright mind-blowing ROAS.
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