Series 2: Learning and the lean start-up 3/10
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Description
The Drum is a magazine and events business for the marketing industry. It was well regarded but not particularly profitable, and Diane Young its chief executive found herself looking for ways to boost her flagging motivation. She tells Jonathan Moules how she turned things around.
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Geoff Watts and Julia Fowler co-founded EDITED, an innovative tech company that brings data analysis to the retail industry, nearly a decade ago. They tell Jonathan Moules that the toughest problem they've faced was when they hired someone who wasn't a team player.
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