Future Commerce Podcast: eCommerce, DTC and Retail Strategy Future Commerce

Today on the pod, Emma Apple Chozick joins us and is an incredible guest who we've known for a couple of years now, and with whom we did a great collab, if you will, with her former employer Thingtesting. These days she is breaking down the world of cultural events and brand partnerships and also a little bit of the explainer content that's out there and providing consulting and the opportunity for collaborations that build partnerships and community that make sense for everyone involved.

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In the world of marketing, much like gambling, we take calculated risks. We strategize, we forecast, and we adjust. Today on Decoded, we'll look beyond numbers and wagers through Blaise Pascal, whose thoughts, often poetic and deeply personal, remind us that at the core of all of our strategies lies a human touch.

Phillip and Brian sit down and have an enlightening conversation with the author of Cultural Intelligence for Marketers: Building an Inclusive Marketing Strategy, Anastasia Kārkliņa Gabriel. This book is the “How It's Made” for building culture-shaping brands, providing more understanding of how boardrooms, researchers, and foresight professionals think about their work. Listen now and join the conversation!

Gottfried Wilhelm Leibniz was much more than Isaac Newton's rival. He was a polymath who dabbled in everything from music to metaphysics and embodied the spirit of true deep generalism. Modern marketers can connect the dots, even if you didn't know they exist, by studying continual change: from calculus or clicks.

Ro Trivedi joins the show to discuss founding Pietra, a modern infrastructure platform that helps entrepreneurs start and operate eCommerce businesses more profitably. Listen now!