33 episodes

At Upright Communications, a strategic digital marketing agency, we’re always looking for new ways to connect with our customers and other business professionals. Enter in - this podcast. Tune in for insights on how to build a better digital marketing program, improve your business’ SEO ranking, drive more leads, and more!

Getting Down to Digital Upright Communications

    • Business

At Upright Communications, a strategic digital marketing agency, we’re always looking for new ways to connect with our customers and other business professionals. Enter in - this podcast. Tune in for insights on how to build a better digital marketing program, improve your business’ SEO ranking, drive more leads, and more!

    S3E9: Are Short Form Videos Effective for Businesses?

    S3E9: Are Short Form Videos Effective for Businesses?

    Short form videos, like TikTok, IG Reels, and YouTube Shorts, are all the rage these days. Join Fran and Hannah for Episode 9 of Season 3 for more detail on why short form videos are effective and how they could be a great resource for your business. With short form videos being low in cost, very shareable, great for engagement, and more, this could be an excellent content type to add to your business’ social media strategy.

    LinkedIn: Upright Communications

    • 20 min
    S3E8: 6 Digital Marketing Red Flags to Look Out For

    S3E8: 6 Digital Marketing Red Flags to Look Out For

    As a buyer or seller of goods or services, we want you to feel confident when interacting with a new business or marketing yourself in a trustworthy way to potential customers. Fran and Hannah, in this episode, discuss 6 red flags to watch out for as a buyer or to avoid as a seller. Let’s work together to promote more confidence in B to C or B to B interactions.

    LinkedIn: Upright Communications

    • 20 min
    S3E7: How to Approach Seasonal Promotions

    S3E7: How to Approach Seasonal Promotions

    The holidays, and the seasonal promotions that come with them, will be here before you know it! Fran and Hannah are coming to you early to share some suggestions on how to approach seasonal promotions for your product or service-based company. From starting weeks ahead to tailoring your content strategy around the seasons, we’ve got a nugget or two that might help you. Listen to our witty banter to learn more!

    LinkedIn: Upright Communications

    Hiring Tips: How to Utilize Your Digital Presence for Hiring Efforts

    • 21 min
    S3E6: The Importance of Work/Life Balance in a Busy Society

    S3E6: The Importance of Work/Life Balance in a Busy Society

    Work/life balance is a topic that Fran and Hannah are quite passionate about. And in the hustle and bustle of culture’s view on work, we’re here to shed some important reasons why you may want to consider a more balanced work/life dynamic. From lessening unnecessary stress in your life to improving your mental and physical health, and much more, Episode 6 has some keen reminders.

    LinkedIn: Upright Communications

    • 27 min
    S3E5: Five Ways to Create a More Likable Brand

    S3E5: Five Ways to Create a More Likable Brand

    Join Fran and Hannah for a fun conversation about ways to make your brand more likable. We touch on expressing your brand opinions and values clearly, providing your audience with value, investing in your community, and much more. This episode is a good time so don’t miss out!

    The Science of Likability

    https://www.scienceofpeople.com/likable/

    Vanessa Van Edwards

    LinkedIn: Upright Communications

    • 31 min
    S3E4: How to Spring Clean and Declutter Your Digital Space

    S3E4: How to Spring Clean and Declutter Your Digital Space

    Fran and Hannah welcome this new spring season with open arms. Today’s episode is all about spring cleaning and decluttering your digital space. From your emails and cloud storage to your physical phone and desktop, there’s a lot to get organized for optimal efficiency. Listen on for our favorite tips!

    LinkedIn: Upright Communications

    • 22 min

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