Welcome to GTM News Desk, the podcast where Nick Bennett and Mark Kilens bring you real talk backed by real action. Twice a month, we cut through the noise to deliver the essential resources, news, and expert takes you need to create impactful, People-first GTM motions. From trending topics to clickbait headlines, we sift through the clutter to highlight what truly matters in the world of B2B Go-to-Market.
With nearly 25 years of combined experience working with top B2B brands like Drift and HubSpot, we’re sharing our insights and advice to help you navigate the best (and worst) GTM...
Is AI actually helping folks be more productive at work?What can B2B learn from then NBA's new media agreement?What does an actual modern (and successful) marketing leader look like these days?
Those are the 3 big topics we’re covering on GTM News Desk. And we’re joined by Katie Foote, CMO of...
Published 09/17/24
What can we learn from Nike’s last marketing pivot that failed?Is Hubspot’s AI SEO tool actually helpful?How do you define your ICP to be both people-first and fueled by data?
These are the 3 big topics we’re tackling on this episode of GTM News Desk. We’re joined by SalesIntel’s CEO, Manoj...
Published 09/03/24