How Economy Hotels Should Sell Themselves to Travelers, with Horwath HTL's Dorothy Dowling
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HNN's Sean McCracken and CoStar's Emmy Hise sit down with Horwath HTL's Dorothy Dowling to talk about how economy hotels can stand out from the crowd even during a down period, how commercial strategy continues to evolve in the hotel industry, how to judge return on investment for experiences and more.
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