Welcome to another episode of Ideas Untrapped podcast, where we discuss ideas that promote progress, prosperity, and economic development. We do this by speaking to academics, industry experts, and other creative social thinkers. My guest on this episode is Robert Frank, professor of economics at Cornell University, New York. Robert is my favourite economist because he presents complex ideas in simple intuitive details. His works straddle the nexus of economics, psychology, and biosocial ecology. He has written many interesting books - of which I have read three - and I picked the central themes of those books for our conversation. We started by discussing his latest book - Under The Influence - where Robert explored the idea of “behavioural contagion’’ and its many implications. There are many ways to listen to the podcast, and you can find links to most of the popular platforms here. You can also listen and download directly from the player on this page. You can rate us on any platform of your choice (or here), as it helps other people find the podcast. If you are a regular listener - and we have inspired you in any way - you may consider supporting what we do by becoming a paid subscriber. Many of the benefits include exclusive contents that we are certain will make you think about the world and your country armed with better insight. This is a public episode. Get access to private episodes at www.ideasuntrapped.com/subscribe