One of the stumbling blocks in building a business is the fear or dislike of selling.  Being totally at ease with selling is the dream, and it is possible with the right mindset and strategy. In this episode, I chat with Claire Stansfield, a business coach and strategist for women. She generously shares valuable tips on how to sell authentically. She takes us to the journey of her hurdle in selling when she started and how she eventually overcame the struggle.