On the Keep Running Podcast this week we have Max Willcocks who is both a creator and a creative.   He is an Adventurer, Influencer, Content Creator and Storyteller.   If you’re in the Running and Adventure space then there is a big chance you will have seen some of his work without even knowing it.   Or maybe you remember him as that guy who ran on a treadmill for 12 hours straight, in the window of the Lululemon shop on the Kings Road to try and break a World Record. Whatever the case, you are probably subconsciously aware of him. Our guest has worked with some of the biggest brands in the business...Adidas, Under Armour, Jay Bird, Fit Bit, Strava, Men’s Running, today's guest likes to make things happen but just don't expect him to give you a motivational quote as that isn't his style.