Send us a textWhat happens when traditional risk-taking in the construction equipment dealership industry meets a new generation of risk-averse leaders? Join us for an enlightening conversation with expert Andy Fanter as we explore this intriguing shift. As Andy dives into the intricacies of inventory planning and the struggles that giants like Komatsu, Deere, and Cat face, we uncover the delicate balance between proactive strategy and the evolving demands of the market. Through comparisons w...

Send us a Text Message.Ever wondered how data analytics can revolutionize your business and even daily life? Join us as we sit down with Luke Kominsky, a seasoned data analytics expert who takes us through his journey from the corporate world to exploring the globe, and back to the warmth of family life. Luke’s passion for data shines as he explains the crucial role of data in modern business decision-making and the challenges of managing and integrating vast data sets. He highlights the need...

Send us a Text Message.Unlock the secrets to mastering marketing in the heavy equipment industry with Stephanie Smith from Grind Marketing Collection and Mets Kramer from Visibility. Gain valuable insights into leveraging data to create powerful marketing strategies and understand why accurate data management is key to enhancing customer engagement. Stephanie and Mets reveal the often misunderstood aspects of marketing and the importance of blending internal knowledge with external expertise ...

Send us a Text Message.Unlock the secrets behind data-driven marketing and discover how actionable insights can transform your business strategies. This week, we sit down with marketing maestro Mets Kramer, who shares his expertise on moving beyond basic data reports to harness the power of data indicators and triggers. Learn how to leverage KPIs effectively and the critical role of real-time data monitoring in revolutionizing your operations and boosting customer retention.Our conversation a...

Send us a Text Message.Ever wondered what it takes to rise from a machinist to an executive in the heavy equipment industry? Join us as we chat with Jim Dettore, whose career journey from off-road truck customization to executive management is nothing short of inspiring. Jim shares his insights on the evolving landscape of technician training, recounting his experiences with Caterpillar dealers and his acquisition of Fault Analysis Services. Learn how his initial foray into training at Hawtho...

Send us a Text Message.Unlock the secrets to safeguarding your business with insights from our latest episode on data security and its far-reaching impact across industries. You'll meet Stephanie and Mets, our expert guests, who bring valuable perspectives on the alarming frequency of cyber breaches in the U.S. and how to counteract them. Learn how daily backups using Azure's SQL database can be a game-changer in maintaining operational continuity during a cyber incident. We also bust myths a...

Send us a Text Message.Can your business survive a catastrophic cyber incident? Learn how to shield your company from devastating financial losses with insights from our guests, Kevin Landers of Rocketwise and Joseph Brunsman, a cyber insurance expert. We start by discussing the urgent need for annual technology audits in dealerships to mitigate risks and comply with FTC safeguards. Kevin highlights the importance of conducting thorough risk assessments and engaging vendors with self-assessme...

Send us a Text Message.Is your business truly protected against modern cyber threats? Join us for a compelling discussion with Kevin Landers, an IT veteran with over 25 years of experience, as we unpack the complexities of data security and the critical need for ongoing risk assessments. Kevin shares how his company, Rocketwise, helps dealerships uncover and address security vulnerabilities, emphasizing the financial and operational risks that come with data breaches. Through his insights, yo...

Send us a Text Message.Embark on a transformative journey with Stephanie Smith of the Grind Marketing Collective, who illuminates the intricate dance between marketing strategy and blue-collar grit. Our enlightening conversation peels back the layers of today's digital marketing maze, revealing the necessity of over sixteen touchpoints to engage with today's discerning customer. Delve into the heart of what it means to align sales and marketing, while fostering emotional bonds that leave a la...

Send us a Text Message.Discover the leadership strategies that are transforming the modern workforce as we sit down with Ron Wilson, a seasoned industry expert who unveils the challenges of steering today's "tool belt generation." Ron lends his wisdom on how to captivate and groom this diverse group for success, incorporating advanced technology and revamped work-life balance expectations. From understanding the nuances of intergenerational work commitment to tackling the phenomenon of "quiet...

Have you ever wondered what truly powers a thriving workplace? Join me and my good friend Kurt Pease, as we unravel the impact of employee engagement and recognition on the vitality of a business. Kurt, a seasoned expert in harnessing the potential within teams, shares his wisdom on creating a culture of appreciation that goes beyond the bottom line. Together, we explore the generational shifts in workplace dynamics and how a simple "thank you" can revolutionize employee retention and...

Navigating the labyrinth of a male-dominated engineering world, Sara Hanks brings her narrative to the forefront, sharing the trials and triumphs from her journey that prove both her mettle and the pervasive gender dynamics in STEM. With a keen understanding of the complexities of business efficiency, Sara's tales of exceeding financial targets and mentoring veterans in the workplace underscore the power of communication and reveal the transformative role competition plays in professional...

Unlock the transformative power of data as we embark on an exploration with Steve Clegg of Zintoro, where the convergence of business analytics and artificial intelligence takes center stage. Steve's remarkable journey from WR Grace to Avis, and eventually to EIA Investors, serves as our roadmap through the intricacies of predictive models, algorithms, and the potent net promoter score in customer retention strategies. This episode is a treasure trove of insights for those eager to understand...

Prepare to navigate the treacherous waters of America's employment and skills terrain with Ed Gordon, the sage voice behind the white paper "Job Shock" and the influential book "Future Jobs." As we dissect the alarming skills gap threatening to leave half of the workforce in the lurch by 2030, we dive deep into the crumbling education-to-employment pipeline. This episode isn't just a history lesson—it's a wakeup call to the systemic failures that have been amplified by the COVID-19 pandemic,...

Could our reliance on artificial intelligence be numbing our innate human touch? Join myself and John Andersen as we dissect the delicate dance between emotional intelligence and AI in today's business world. In a landscape where numbers and algorithms reign supreme, we take a step back to appreciate the unquantifiable value of intuition and gut feeling that fuels true visionary leadership. We chew over the enigma of balancing technology with the human element, using Amazon as a shining...

Unlock the secret to seamless integration in the auto industry with our special guest Mets Kramer, who joins us on a journey to decode the complex relationship between systems providers and dealerships. As we navigate the murky waters of dealer management systems, Mets brings his dual expertise in dealership operations and software development to the forefront, illustrating the critical role of a 'translator' in harmonizing the language of technology with the daily rhythms of car sales. Our...

Prepare to unravel the tangled reality of business systems within the heavy equipment and agriculture sectors alongside industry expert John Andersen. In a marketplace where the schism between dealership demands and software solutions deepens, we dissect the shortcomings of recent mergers, such as the one resulting in Vital Edge, critiquing their surface-level rebrandings that neglect the true trials of dealers. As we peel back the layers of this complex narrative, we also uncover a glimmer...

Uncover the intricacies of failure analysis with industry expert Jim Dettore from Failure Analysis Services, as he takes us on an enlightening journey through the labyrinth of machine breakdowns and preventative strategies. His story, morphing from a seasoned machinist to a heralded trainer, offers a treasure trove of knowledge, emphasizing the importance of keen inspection skills and analytical problem-solving. Tune in for a captivating session that promises to sharpen your understanding of...

Brace yourself for a fascinating journey into the world of equipment dealerships and rental companies with our guest, Matt Harris, the innovative mind behind Texada. A revolutionary software that is shaking up the traditional approach in this industry, Texada uses an integrated platform, cloud-based software, and an experienced team to push boundaries and bring about real change. As Matt prepares to take the stage at the AED conference, he joins us to share his valuable insights into the...

Ever wonder why the "Say Do" principle resonates so profoundly in today's workplace culture? Ponder no more! Our enlightening conversation with Ohio-based podcaster, Sara Hanks, peels back layers on this notion, spotlighting its vital role amidst changing dynamics between different generations at work. We shine the beacon on the importance of mutual respect and a promise-driven work ethic in fostering a harmonious work environment, while also examining evolving leadership styles. Strap in...

What could your career journey look like if you dedicated your life to product support in the construction industry? We sat down with Ron Wilson, a seasoned professional who climbed the ladder from working a night shift in a warehouse to becoming a field service manager. Ron shares a unique perspective on the evolving landscape of our industry, the importance of career growth, and the challenges we face in retaining the millennial workforce. His insights paint a vivid picture of success and...

Ready to step into the future of equipment management? Prepare to be wowed as Dale Hanna, founder and president of Foresight Intelligence, introduces us to an AI-powered, voice-enabled platform that's set to be a game-changer. Deep dive into a world where manual input becomes a thing of the past, real-time equipment location is the norm and work orders, utilization, and inspections are managed seamlessly despite language barriers, even underground.  Hear us navigate the ins and outs of this...

When was the last time you considered a career path beyond the traditional route? Isaac Rollor, our guest for today, chose to leap straight into work after high school, bypassing college. He shares his insights on non-traditional career paths, specifically focusing on the importance of technical skills in a dealership. Isaac's experiences shine a light on the unique advantages of stepping directly into the workforce, challenging the norm of chasing university education. We also navigate the...

Ever wondered why there's a gaping chasm between sales and service departments in the technician industry? Are you curious about the future of heavy equipment service providers? Node-wrenching conversation with industry insider Alex Kraft promises to provide eye-opening insights into these questions and more. Alex demystifies the economic challenges crippling the industry, candidly explaining the reluctance to adequately remunerate skilled labor and the impact it has on the technician...