“Let’s Talk Loyalty” is an industry podcast for loyalty marketing professionals.
If you work in loyalty marketing, join me every week to learn the latest ideas and marketing insights from loyalty specialists around the world.
Like the rest of the world, the Covid 19 pandemic is perhaps the toughest challenge that India has faced yet.
So can the loyalty industry help?
The "Young Warriors" movement has been created to leverage loyalty mechanics for a social cause rather than a commercial one - to educate, inspire...
Founded in 1981, the AAdvantage program is one of the world's first and biggest loyalty programs.
In early 2020, I interviewed Bridget Blaise-Shamai, then President of the AAdvantage program, and discovered the original strategic idea behind the program, some of it's most fascinating insights...
As one of the world's longest standing, best known and most trusted research reports in the loyalty industry, I am delighted today to bring you the latest industry insights from "The Loyalty Report 2021".
Featuring research with over 35,000 consumers in North America, this year marks the...