14 episodes
I Love Marketing The Marketing Professor
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- Business
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5.0 • 8 Ratings
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Topical podcast about all things marketing, with an academic bent.
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Intro to Marketing Analytics
This episode is a brief introduction into the world of Marketing Analytics.
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Consumer Behavior
Understanding consumers is key to being able to provide them something of value. This brief episode is an introduction to the concept of consumer behavior.
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Segmentation and Targeting
An introduction into segmentation and targeting as tools to help create strategic focus.
Customer Reviews
K Villam
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No frills, just what I like!
Straight to the point, informative, and very helpful podcast to know marketing basics