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Mi3 Audio Edition
A weekly wrap of the “must-know” developments in Marketing, Media, Agency and Technology for leaders and emerging leaders in the industry. Veteran industry journalist and Mi3 Executive Editor Paul McIntyre talks each week with guest marketers who are in the know on what matters at the nexus of marketing, agencies, media and technology. Powered mostly by Human Intelligence (HI).
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Ratings & Reviews
4.6 stars from 30 ratings
Local context
Great local content
dlecka via Apple Podcasts · Australia · 10/31/20
This is a quality Podcast for the discerning marketer. No hyperbole, just quality guests and well informed discussion.
Channelzero Mikey via Apple Podcasts · Australia · 07/05/19
Recent Episodes
ASX-listed ‘gig economy’ platform Airtasker ramped up after selling equity to Seven West Media, “one of the best moves in our history,” says CEO Tim Fung. But that deal ended in March and now he must repeat the trick – while trying to go global – without big media budgets. Fung’s backing...
Published 06/15/21
Kellogg’s Australian Marketing Director Lucie Wolstenholme has never written humour into an agency brief but says it can do wonders for audience engagement – think Yellow Pages’ ‘Not Happy, Jan’ and BigPond’s ‘Too many rabbits in China’. “It’s a fine art to use humour without falling offensive or...
Published 06/10/21
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