International SEO, with Aleyda Solis
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Description
Aleyda Solis, owner of Orainti consulting (orainti.com), joins host Brian Childs for an insightful deep dive into International SEO. Aleyda describes how to approach International SEO as well as some of the common ways businesses get this practice wrong. We begin by defining terms and illustrating how important cultural context is when optimizing for different languages. I really enjoyed this discussion because of how multi-faceted International SEO is and some of the matter-of-fact insights.
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