This week on S4 E70 of the My Curious Colleague podcast my guest is my colleague, Jessi Freitag, @Startup CPG Podcast Host & Operations Consultant. Jessi has pieced together quite a career and we get into what's she's heard about consumer care for Emerging Brands in the @Startup CPG Slack community, as well as from her experience as one of the first hires at a CPG (LivBar). ⚡On the Productivity front (another passion of hers), Jessi shares her thoughts on the topics consumer care folks might consider to keep energy AND empathy high. 🪙Jessi is a treasure trove of knowledge and we're sharing the scoop on Consumer care and Community building ideas and highlight several brands including: @Aura Bora, Nopales, Liquid Death, Oat Haus, FORIJ, Cleveland Kitchen. A real aha…!  for me was when Jessi talks how Consumer Care & Affiliate Care can share the same space – which is to ultimately to care for your consumers and build brand advocates. Link to the episode in the comments for your convenience! 💜Jessi's non- profit shout out goes to the Trevor Project www.theTrevorProject.org which provides support services for LGBTQ teens to prevent suicide. · Connect with Jessi on LinkedIn or at www.jessifreitag.com · Join the Startup CPG Slack community - it's Free! www.startupcpg.com · Check out Boyle Brands #mycuriouscolleague #startupcpg #CPGCX #CPG #businesspodcast