In this episode of the My Tech Story podcast, entrepreneur Arnold Kwizera shares valuable insights into entrepreneurship and business development. The conversation delves into practical aspects, covering crafting marketing plans, engaging with marketing outlets, and perfecting a two-minute elevator pitch. Arnold emphasizes the significance of addressing fundamental yet critical elements that can propel businesses to the next level. The discussion seamlessly extends to the mission of Norrsken and its impact on Africa's startup ecosystem, especially focusing on the upcoming Norrsken Africa Week. Here, Arnold provides insights into the event, designed to bring together leading investors and entrepreneurs, fostering deal flows and providing crucial funding and support for startups. Drawing from his previous role as the lead anchor at CNBC, Arnold discusses his journey and experiences, highlighting the importance of persistence and resilience in the entrepreneurial space. The episode concludes with Arnold offering advice to aspiring entrepreneurs, stressing the significance of persistence and resilience, and expressing gratitude for the blessings in his life. He highlights the value of betting on oneself, committing to continuous improvement, steering clear of revenge, and fostering positive energy as essential elements for overcoming mediocrity. ____ Join Alice as she explores the world of tech and shares impactful stories with guests on "My Tech Story." Subscribe to our podcast, leave a like, comment, and turn on the notification bell to be alerted whenever we post content. Last but not least, tell a friend about us. Sharing is caring!  Here are some useful links: ⁠⁠https://linktr.ee/mytechstoryafrica⁠⁠ (access youtube link here) Follow us on our socials: Instagram: ⁠⁠https://www.instagram.com/mytechstoryafrica/⁠⁠ LinkedIn: ⁠⁠https://www.linkedin.com/company/my-tech-story-africa/?viewAsMember=true⁠⁠ Twitter: ⁠⁠https://x.com/mtsafrica_?s=21⁠⁠ TikTok: ⁠⁠https://www.tiktok.com/@mytechstoryafrica?_t=8hBOKRveWRB&_r=1⁠⁠ Join our community: ⁠⁠https://www.mtsafrica.co/join⁠⁠ Want to be a guest on the podcast? Apply here: ⁠⁠https://forms.gle/ffAniezzFHoEvhPY7⁠⁠ __ Email us: [email protected] --- Send in a voice message: https://podcasters.spotify.com/pod/show/alice-kanjejo/message