Minh-Ha T. Pham, "Why We Can't Have Nice Things: Social Media's Influence on Fashion, Ethics, and Property" (Duke UP, 2022)
Listen now
Description
In 2016, social media users in Thailand called out the Paris-based luxury fashion house Balenciaga for copying the popular Thai “rainbow bag,” using Balenciaga’s hashtags to circulate memes revealing the source of the bags’ design.  In Why We Can't Have Nice Things: Social Media's Influence on Fashion, Ethics, and Property (Duke UP, 2022), Minh-Ha T. Pham examines the way social media users monitor the fashion market for the appearance of knockoff fashion, design theft, and plagiarism. Tracing the history of fashion antipiracy efforts back to the 1930s, she foregrounds the work of policing that has been tacitly outsourced to social media. Despite the social media concern for ethical fashion and consumption and the good intentions behind design policing, Pham shows that it has ironically deepened forms of social and market inequality, as it relies on and reinforces racist and colonial norms and ideas about what constitutes copying and what counts as creativity. These struggles over ethical fashion and intellectual property, Pham demonstrates, constitute deeper struggles over the colonial legacies of cultural property in digital and global economies. Lakshita Malik is a doctoral student in the department of Anthropology at the University of Illinois at Chicago. Her work focuses on questions of intimacies, class, gender, and beauty in South Asia. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/anthropology
More Episodes
Published 09/24/22
This episode proved remarkably popular, so we're reposting it as an NBN classic for those who missed it the first time. American anthropologists consider Franz Boas, Ruth Benedict, and Margaret Mead to be foundational figures, but outside the academy few people know the details of their ideas. In...
Published 09/24/22
This episode proved remarkably popular, so we're reposting it as an NBN classic for those who missed it the first time. The 2018 election of far-right president Jair Bolsonaro in Brazil has brought the issues of police violence, racial discrimination, and misogyny to the fore. Jaime Alves’s book...
Published 09/24/22