Description
This week, I'm happy to have back Sherry Truhlar of Red Apple Auctions (http://www.redappleauctions.com)to talk about Fund a Need, a fundraising tactic that takes advantage of an event where you have a number of people in attendance. Do you have an item you need to buy, like a bus to transport kids, or a specific program you want to give special attention to? Fund a Need can be a great way to focus people's attention, raise money, and you don't have all the fuss of getting items for a live or silent auction.
Sherry describes seven steps for making the Fund a Need strategy work, and she gives examples of several types of organizations who are very happy with this approach.
As you listen, think about how you'll fit this into your overall development activities, and the pledge levels that would make sense for your organization and donors. Fund a need sure makes sense to me if you have a fairly steady group of donors who attend your events and are willing to fill a table with their friends.
Think ahead to 2014 and where you can tuck this great idea into your schedule because it sure seems like a manageable, straightforward idea to me. Enjoy the show.
This is my final episode of Nonprofit Spark. Over the three years I’ve hosted the show, I was delighted by my guests who are really good at what they do and so wiling to share it with all of you. I created Nonprofit Spark because I know how fun and even therapeutic conversations can be […]
The...
Published 12/30/13
This is my final episode of Nonprofit Spark. Over the three years I've hosted the show, I was delighted by my guests who are really good at what they do and so wiling to share it with all of you.
I created Nonprofit Spark because I know how fun and even therapeutic conversations can be with...
Published 12/30/13
It’s Christmas week and so I’m replaying one of the most downloaded shows of 2013 – in fact, in Nonprofit Spark’s history. The episode? Six ways to make your case great, which aired the week of May 13, 2013. My guest is Jennie Winton, a founding partner of Mission Minded, a branding firm that...
Published 12/23/13