Do you have a cause you want to pursue? How do you give back to your community? Today's guests are two very purpose-driven women behind the Baby2Baby, a nonprofit organization dedicated to providing basic necessities to children living in poverty across the United States. Let's welcome Baby2Baby Co-CEOs Norah Weinstein and Kelly Sawyer Patricof. Since its inception, Baby2Baby has grown into a $80 million organization serving over 1 million children annually by distributing essential items such as diapers, formula, and clothing.   Norah and Kelly share their personal motivations and backgrounds, with Norah’s commitment rooted in her childhood and reinforced during her pro bono work as a lawyer, and Kelly’s passion stemming from her volunteer work with children during her modeling career. Their mission is driven by the immediate and tangible needs of the communities they serve, highlighting how even basic items like diapers can make a significant difference in the lives of children and their families. The duo emphasizes on the importance of listening to the communities they serve to understand their specific needs, and how practical items like diapers are crucial for enabling parents to work and children to attend daycare. The power of celebrity endorsements and corporate partnerships has been pivotal in raising awareness and securing resources for Baby2Baby's mission.   In this interview, you'll learn: How to raise public awareness for your cause How to scale a nonprofit organization How to run a successful fundraising event How to nurture a culture of giving back How to instill the giving back culture to children Norah and Kelly's incredible journey with Baby2Baby shows us the power of compassion and community. Each one of us has the ability to create meaningful change. Take action today. With Love and Gratitude, Jay Shetty What We Discuss: 00:00 Intro 04:09 The Culture of Giving Back 08:19 Pro-Bono Cases 09:55 Giving Back Can Be Fun 14:00 The First Meeting 17:04 Ask the People Who Need Help 19:46 Full Time Commitment 26:09 Real-Time Challenges 27:44 Diaper is a Symbol of Poverty 34:36 Pushing Boundaries 39:05 Giving Back in an Unhelpful Way 44:50 Yes-Days, No-Days 53:50 Ambassadors and Partnerships 57:32 The Power of Celebrity Moms 01:02:29 Maui Wildfires 01:05:09 How Can You Help 01:10:29 How to Create a Culture of Giving 01:16:11 Instill Giving Back in Children Early 01:19:42 There’s a Lot More to Be Done 01:23:07 Norah and Kelly on Final Five  Episode Resources: Baby2Baby Baby2Baby | YouTube Baby2Baby | Instagram Baby2Baby | Facebook Norah Weinstein | LinkedIn Norah Weinstein | Instagram Kelly Sawyer Patricof | LinkedIn Kelly Sawyer Patricof | Instagram See omnystudio.com/listener for privacy information.