How my time at couples therapy inspired me to improve my business.  I bet you didn't think a couples therapy retreat could provide some super valuable insights on improving your online business? I know it sounds crazy, but hear me out. Hobi and I recently attended a 4 day, totally unplugged couples therapy retreat and it was absolutely incredible!  Now, you might be thinking, "Amy…you and Hobi have a great relationship – why therapy?" Well, we wanted to take our already good relationship to...

Building a supportive and thriving community for you and your small business with Natalie Franke.  My friend, you and I both know that entrepreneurship can get pretty lonely at times. But, lucky for us, having a community can be as small as two people who connect and support each other. And, let's face it, the pandemic taught us all about the importance of connection, both online and in-person.  Being a part of a community is so much more important for small business owners than you might...

Grow your email list through strong leads, automation, and mastering the art of building clientele. Have you ever read a book and felt like you just had to share everything you learned with everyone you know?! Well, that's exactly how I felt while reading Alex Hormozi's new book that everyone in the business world is raving about $100 Million Leads. If you haven't heard of Alex before, let me tell you, he's the real deal - a hugely successful entrepreneur, investor, and author of 3...

Three practical strategies I’m implementing into my email marketing strategy for 2024. I don't know about you, but I feel like now is the perfect time to freshen up my email marketing strategies. I've been doing this for a while now, and I know that what has always worked for me won't necessarily work forever. My friends, change and evolution are wonderful things!  Last year was my most successful year yet, and you know what made the difference? I stepped out of my comfort zone and tried new...

Here’s why it’s never too late to kickstart your side hustle and build your dream life. I hear way too many of my older Digital Course Academy students worry that they're too late to the game, are discouraged by their age, or think they're too far behind to ever catch up.  Well, here's the truth, my sweet friend – age is just a number, and you're never too old to start! In fact, some of the most successful entrepreneurs start a little later because, let's face it, life experience is a total...

How to get ahead with your small business finances to maximize your business success. If I could give you one piece of advice based on my past regrets, it's to get financially educated early on in your business. Trust me, my friend, understanding how to play the game of business finances will make things so much easier for you further down the line!  But, I know how scary and overwhelming talking about money can be, so I've brought in an expert to make things a whole lot easier – Tiffany...

A step-by-step guide for leaving your 9-5 and starting your thriving online business. Have you been dreaming of ditching the 9-5 grind and turning your side hustle into a full-time gig? Or maybe you're finally ready to go all-in with entrepreneurship? If that sounds like you, you're in the right place!  I totally get it, my friend – taking that first step can be super intimidating, but don't worry, I'm here to help. Today, I'm sharing my tips and strategies to give you the courage and the...

Simple strategies for writing irresistible copy that helps sell your product instantly.  My friend, I know your goal as an online business owner is to attract as many people as you can to your life-changing product. And believe me, you can't do that without some killer copywriting skills – or the text and words that sell your product and inspire action. Having an incredible offer is fantastic, but selling it can be tricky if your audience isn’t drawn to your sales page.  I've successfully...

Here’s why there’s always enough room for you in a saturated market. As an entrepreneur, I bet you've heard about market saturation a million times. Well, we’re talking about it some more today, BUT we’re focusing on reframing your emotions and feelings around it. Because trust me sweet friend, with the right mindset, you can succeed in any market, no matter how saturated it may seem! So, why am I talking about this? I see many hopeful students in Digital Course Academy who hit the brakes...

Grab the freebie for this episode by heading here! Tips, tools, and strategies for building the most engaged online community. When you're building your online business, you have such a special opportunity to connect with your community on a personal level. I truly can't tell you how much joy and pride I feel in building my own community. It's so gratifying and I hold it very close to my heart, so of course, I want you to have the same experience!  If you've been dreaming of transforming...

Optimize your future launches by getting intentional about your profit margins. Buckle up, my friend, because today we're diving into all things numbers and how to increase your profit margins! I know, I know, it's definitely a bit daunting when you’re first getting started, but it’s one of the most important things you can do!  With a bit of practice and dedication, you'll be on track to use your profit margins to better understand and scale your business. After all, it's your profit...

How LinkedIn can elevate your podcast and your business with Hala Taha. If you're listening to the Online Marketing Made Easy show, I'm guessing you're a fan of podcasts, right? If you've ever thought about starting a podcast or wanted to leverage LinkedIn to grow your podcast and business, this is the perfect episode to get started. And I'm telling you – this conversation is not just for all of you; I also found it incredibly valuable for me and my podcast!  Enter Hala Taha, the fabulous...

Everything you need to know about manifesting your big goals with Gabby Bernstein. Sweet friend, I'm so excited to have you here for the first episode of 2024! Today is so much fun, and I guarantee it'll help you start your new year off with a bang! We're diving head first into manifestation – a topic often overlooked on the podcast amid all the marketing, digital courses, and list-building talk. But trust me, it's super important and it all relates back to your business!  Honestly, I’m...

How to stay on top of your team’s well-being by measuring happiness levels. Believe me – the success of your business is SO dependent on how passionate your team is about their work. But it's not just about being productive; it's about staying motivated, prioritizing your well-being, and preventing burnout. And I want you to catch any signs of unhappiness in your company before it's too late!  We recently rolled out a wellness tracker for our entire team. It's been a bit of a challenge to...

Everything I learned in 2023 and how I’m applying those lessons to my plans for 2024. Can you believe there are only four days left in 2023?! My sweet friend, I'm so excited about what the new year will bring for your business! So today, I’m sharing my plans for my company going into 2024 so you can get inspired to dream up new strategies and implement game-changing tools into your business.  2023 was an incredible year for us, with more Digital Course Academy students than ever (I'm talking...

Encouraging your loyal customers to continue purchasing from you after your digital course.  So you've hit your revenue goal by selling your digital courses, and you've got some amazing loyal customers, woohoo! But what's next? Once your customers complete your course, you need to find a way to keep them engaged and craving more. Don't worry, my friend, I've got your back! Today, I'm sharing some game-changing strategies to turn your customers into long-term digital best friends. I use these...

Conquer your financial fears and step into your financial freedom with Farnoosh Torabi. My friend, I want you to feel smart about how you spend your money, how you make your money, and how you look at your money. I want you to feel super competent, which means you should gather as much knowledge about your finances as physically possible!  As entrepreneurs, I truly believe we should be more open about talking about money! We all go through good, bad, and ugly phases of finances, so why not...

Embrace your “Year of Yes” and watch your business, personal development, and connections thrive.  If you know me, you know that deep down, I'm a huge introvert. To be honest, the idea of promoting my book, Two Weeks Notice, and doing interviews, speaking on stages, and going to networking events was terrifying!  But, I decided that 2023 would be my year of saying YES! I had a strong desire to share my book with the world and get it into the hands of those who needed it. So, every tear, every...

Here’s how four Digital Course Academy students made over one million dollars in sales. I used to feel super nervous about sharing my big wins or the details of my finances, but now I know that sharing our successes can inspire and encourage others to pursue their own dreams. And you know that's what I'm all about!  Today, I'm so excited for you to hear from four of my amazing students, who have each made over a million (that's right - A MILLION!) dollars selling their digital courses. They...

Debunking the myth that you can make a “wrong decision”.  When building your business, do ever worry if you're making the right decisions or if you're on the right path? Well, my dear friend, let me tell you something: every decision you make, every twist and turn or bump in the road, is taking you to exactly where you're meant to be. You just can't make a wrong turn!  Believe me, I know from experience. When I made my very first digital course, the number sold was a massive disappointment....

Head here for the free resource >>> Your Ultimate Guide to Crafting the Perfect Modules for Student Success Keep your students’ motivated and engaged by crafting seamless modules for your digital course. While I typically talk about marketing on this podcast, today, I’m taking a beat to focus on the heart of your thriving online business – your exceptional product. In my case, of course, this is digital courses. But even more than that, it’s my seamless digital course...

Using collaboration and competition to push yourself and your business to new heights.  I'm sure you've heard the phrase "collaboration over competition" a million times. But, my friend, I'm here to tell you that it's not always true. As business owners, it's so important to use collaboration AND competition to thrive – let me explain!  Competition keeps us motivated and driven, and I truly believe that the most useful competition is actually with ourselves. For me, it's all about setting...

How to turn your next big idea into a household brand with Alli Webb. Ever wished you had a personal stylist to give you a fabulous blowout before recording your next live video or digital course? Just imagine that confidence boost!  Now, you might be wondering what a blowout has to do with marketing. Well, let me tell you about Alli Webb, the queen of blowouts and the brilliant mind behind Drybar, the most iconic blowout business ever!  Alli's here to share her journey, from her days as a...

Tips to prepare your business for a restful holiday season and exciting new year. How was your Thanksgiving feast? I hope it was fantastic, and you're all set to dive into your end-of-year planning! I know the holiday season can be overwhelming with family gatherings, business goals, and a seemingly never-ending to-do list, but I'm here to help make things a whole lot easier for you. Picture this: You, waking up on January 1, 2024, feeling excited and ready for the new year all because...

How I doubled my business revenue in just one year.  It might seem impossible to double your revenue in just one year, but if I can do it, so can you! In this episode, I share seven key strategies to achieve your six-figure vision.  What if I told you that you can make a bigger impact and establish yourself as an expert by doing less? I’m here to help you do just that by getting clear on your core offer and mapping out your revenue goals.    I’m taking you through how I set up my calendar...