Welcome back! In this episode, we discuss the PR strategy Taylor Swift and her team implemented to make the 1989 era a rousing success. Secret sessions, Swiftmas, endorsements, New York City, squad members...you name it, we're talking about it!
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Published 01/22/22
In Part 2 of this series, we touch on the significance of Taylor owning her life's work and the possibility of another 2016-level exposure.
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Published 12/01/21