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Rita Denny applies an anthropological framework to consumer behavior across the globe, calling on linguistic, semiotic and symbolic traditions for interpreting attitudes, perceptions and practices.
Rita’s work has supported...
Published 05/31/20
Please join me as I talk with Sam Ladner about her new book, Mixed Methods. We cover some of Sam's critical insights, including: working in cross-functional teams, the importance of artifacts, creating psychological safety, luxuriating in the customer, and data exhaust. If you're a current or...
Published 03/18/20