In The Future, Podcast Discoverability Will Be Specialized
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Podcast discovery isn't broken. It's just not one thing. And it gets a lot easier to improve podcast discoverability when a podcast listening app specializes in just one type of content. So... how's that going? Photo by https://www.pexels.com/photo/close-up-of-wow-word-from-scrabble-letters-and-headphones-6005405/ (DS stories from Pexels) Four years ago, I dreamed of a rather different podcast listening by the year 2026. Since we're at the middle point of that "prediction" (it wasn't a prediction), let's see how my prognostication is trending. (It wasn't a prognostication.) My vision for future podcast listening apps was that some of them would start to specialize. Rather than trying to service the needs of all podcast listeners, they'd narrow their focus, customizing the entire experience, from discovery to listening. And that would be pretty cool, I thought, because there are lots of types of podcasts that would lend themselves to a more customized experience rather than work sorta-kinda OK on the one-size-fits-all podcast listening apps. My prediction (again, not a prediction) seems to be coming true! I know of two apps that have done this in wildly different ways by focusing in on wildly different types of content. The first is Apollo, customized to finding and listening to fiction podcasts. It's similar to many listening apps but lists only a few thousand shows. But the experience is tailored because listening to fiction podcasts differs significantly from listening to an episodic interview show. The second is Maps.fm (I'm on their advisory board) that smartly focuses just on localized content, using a map-based interface for discovery. Again, they don't have every episode of every podcast. But they are working on indexing every episode that is about a particular geographical area. And that's just two. I'm sure there are some I don't know about. So yeah, I think my vision (totally wasn't a vision) is coming true. Here's to seeing what the next four years bring! ----- Sponsored by: https://evoterra.link/captivate (Captivate.fm, the world's only growth-oriented podcast hosting company) ----- Links ----- https://www.apollopods.com/ (Apollo) https://maps.fm/ (Maps.fm) Got a podcasting service? https://podcastpontifications.com/about/sponsorship-information (Become a sponsor of Podcast Pontifications). Serious about podcasting? Join the https://evoterra.link/app (Advancing Podcasting Community) today! ----- https://podcastpontifications. (Podcast Pontifications) is a production of https://simpler.media (Simpler Media). New episodes are released weekly, providing ideas and questions every serious podcaster should be thinking about. It's created and hosted byhttps://twitter.com/evoterra ( Evo Terra. Follow him on Twitter) for more podcasting insights as they come. http://alliepress.ne (Allie Press) assists with the production and transcription of the show. If you received value from today's episode of Podcast Pontifications, return some of that! We call it https://PodcastPontifications.com/support (value-for-value) and there are many ways to show your support. Mentioned in this episode: Support For Abortion Rights While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th. Abortion is a basic healthcare need for the millions of people who can become pregnant. Everyone should have the freedom to decide what’s best for themselves and their families, including when it comes to ending a pregnancy. This decision has dire consequences for individual health and safety, and could have harsh repercussions for other landmark decisions. Restricting access to comprehensive reproductive care, including abortion, threatens the health and independence of all Americans. Even if you live in a state where abortion rights are...
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