Episode 4 deals with information gathering and processing in retailing. It examines the information flow in a retail distribution channel and reviews the difficulties that may arise from basing a retail strategy on inadequate information. Then examine indepth the retail information system, its...
Published 06/12/15
Episode 6 describes how a retailer can use its organisational structure to assign tasks, policies, resources, authority, responsibilities and rewards to satisfy the needs of the target market, employees and management. It also explains how human resources management could be applied, so that the...
Published 06/12/15