On this episode, Abadesi talks to Matt Navarra, a social media consultant from the UK. He is a self-described “Facebook geek” who has worked in digital communications for the UK government and was previously social media director at The Next Web. In this episode: Matt analyzes current trends in the social media landscape, including whether the current craze around ephemeral content is here to stay. He lays out his predictions for the future of social media 10-20 years from now, talks about the potential benefits of regulation of social media, and why algorithms need to have ethics. Matt also provides a ton of tips for founders and makers to help grow their social media following. We of course also talk about some of his favorite products to help up your social media game, tools that social media managers can't live without, and the smart home devices he loves. We’ll be back next week so be sure to subscribe wherever you listen to your favorite podcasts. Also, big thanks to AngelList and FreshBooks for their support. 😸