Ayush Jain is a Senior Director of product management at Microsoft, leading generative AI and Customer Data Platform teams within the Dynamics 365 portfolio of products. Ayush has built an incredible career in the Enterprise SaaS space, leading the team that’s launched Real-time Customer Journey Orchestration from 0 to 1 and growing the business 3x the business every year for the last 2 years. In this conversation, Ayush talks about the power of generative AI and how to effectively incorporate it into products to drive a valuable user experience. We cover:  Leveraging gen AI to build products for your users What execution looks like when gen AI is involved  Risks, ethics and considerations of working with gen AI The Product Management Mastermind is a community for product people to get advice, share advice and build relationships. Join ⁠The Product Management Mastermind on LinkedIn. References  Ayush on LinkedIn Switch by Chip & Dan Heath Hooked by Nir Eyal Product Led Conference Note: Opinions shared are just those of the hosts and guests and not of the companies they work for. Song Credits: The Right Direction by Shane Ivers - https://www.silvermansound.com