Schaeffer's Market Mashup: Understanding Defined Outcome ETFs

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Description

Market Mashup is back with Cboe! Patrick is joined by Bruce Bond, co-founder and CEO of Innovator Capital Management, and Bill O’Keefe, Director of Derivatives Sales at Cboe Global Markets Bill and Bruce discuss what makes defined outcome ETFs different from standard options (1:27), their evolution the last three years (6:02), how FLEX options can benefit investors (11:15), and the ways defined outcome strategies help in the current market environment (16:37)

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