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SetSail X StudioPod Media
The Science of Change
Behavior change is hard. Actively changing another person's behavior is even harder. But many companies have been able to crack that code. They're the companies who understand that people don't always — or maybe even rarely — act rationally. The Science of Change is a podcast that seeks to demystify how businesses apply the psychology of decision-making. Each episode, host Kristen Berman, behavioral scientist and co-founder of Irrational labs, interviews visionary product or organizational leaders to find out how they’ve leveraged data to learn about both their customers’ and their...
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Ratings & Reviews
4.9 stars from 46 ratings
Love how much behind-the-scenes is shared on this podcast. Hearing about what’s worked and what hasn’t worked for other companies is gold.
Omgomgomgomghi via Apple Podcasts · United States of America · 11/08/21
I am hooked
Looks under the hood of your favorite products to see how behavioral insights are tested and applied. I already have way too many behavioral shows in my podcast backlog but this has earned a spot in regular rotation.
Was witte via Apple Podcasts · United States of America · 10/29/21
Waste of Time
More of an infomercial than a information source on products that really make a difference.
Moshe b Abraham via Apple Podcasts · United States of America · 10/27/21
Recent Episodes
Published 01/04/22
The Science of Change host and behavior scientist Kristen Berman is back again to save you from another classic holiday blunder: not keeping your New Year's Resolution. In this mini-isode, Kristen breaks down three behavior science principles that will help make sure your resolution sticks in...
Published 12/28/21
The holidays are here and that means it’s the season for gift giving! But how can you make sure you’re giving the right gift this year? In this mini-sode, our host Kristen Berman uses behavior science to unwrap three common mistakes we make in exchanging gifts, as well as some tips on how to...
Published 12/15/21
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