137 episodes

This is the podcast where we talk about how to use Social Media to get what you want in life.

Whether you are a coach, influencer, business owner or are in direct sales or network marketing, using social media to help other people is the way to get where you want to be.

We'll explore tactics, strategy, mindset, and chat with people who have learned that social media is a powerful tool in your business.

Monetize Your Social Soraya Goddard: Social Media and Personal Brand Mentor

    • Business
    • 4.2 • 119 Ratings

This is the podcast where we talk about how to use Social Media to get what you want in life.

Whether you are a coach, influencer, business owner or are in direct sales or network marketing, using social media to help other people is the way to get where you want to be.

We'll explore tactics, strategy, mindset, and chat with people who have learned that social media is a powerful tool in your business.

    137: Simple Advice to Build Your Personal Brand

    137: Simple Advice to Build Your Personal Brand

    Happy New Year! Today I'm breaking down the most simple way to build a personal brand - and why you need one.  Also, it makes your social media strategy SO much easier than niching down. 

    Definitely listen to this episode if you're an affiliate marketer, social seller, influencer, in network marketing or in direct sales.  Feel free to share this with your team if it's helpful. _____________________________

    Looking for help with your Personal Brand or overall Social Media Strategy?  Grab a session on sale and let's map out a plan that you can follow to grow your account and your sales. 
    https://stan.store/soraya
    ____________________________

    If you're in network marketing and looking for help growing your team and signing new customers, then Maven Network Marketing Academy is for you. This is a course Chelsea Humphreys (a 7 fig earner in NWM) and I created to give you all the tools you need in one audio course.  No boring videos here - just audio lessons you can listen to on-the-go to help grow your business.

    For being a loyal podcast listener, we're giving you $100 off.  ✅✅ USE code PODCAST for $100 off the pay in full plan!  
    Maven Network Marketing Academy: https://sorayagoddard.com/maven  

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    Episode Notes:

    1. Focus on 1 (maybe 2) offers at a time. 
    2. Determind what your message is behind those offers.  Why are you selling what you sell? 
    3. Tell stories / give social proof that is related to your offer. 

    4. Repeat until rich. :)

    • 16 min
    136: Steal my Black Friday Strategy Now

    136: Steal my Black Friday Strategy Now

    Black Friday is about 5 weeks away - which means if you want a marketing strategy, NOW is the time to start!   

    Definitely listen to this episode if you're an affiliate marketer, social seller, influencer, in network marketing or in direct sales.  Feel free to share this with your team if it's helpful. _____________________________
    😍😍We have relaunched the final version of Maven Network Marketing Academy! And because of that, we're giving you $100 off - which is absolutely insane.
    Maven Network Marketing Academy: https://sorayagoddard.com/maven

    ✅✅ USE code PODCAST for $100 off the pay in full plan!  
    ____________________________
    Episode Notes:

    Problem - people pop out of nowhere with BOGO posts and talk about sales - no strategy. 

    Problem aware: I have dry hair. Not sure what will help fix it. 
    Solution aware: I know that a good deep conditioner and hair moisturizing masque will help.

    Most of your followers are problem aware because you aren’t talking to them about the benefits of your solution. 
    Things to do to Prep for Black Friday:

    Do you know what your sale will be?  If not, take a guess on your flagship product
    Start creating content - tell stories, talk about benefit / benefit of benefit of main stuff
    Have short reels, stories and videos of you demonstrating your product.
    - Stay away from company graphics - people don’t pay attention.
    Post social proof that you can refer to

    Do FB Lives / Stories / Reels / TTs, etc. to share

    Quick, consumable content

    Make a list of problems that your main product solves / Make a list of the benefit of your product - use this as a content inspiration list
    -Use trending audios / short reels to create content that reinforces to your customer that you can solve a general problem for them:
    -STRATEGY:  
    Can you build your email list / text list / prospect list? 
    "Do you want to be notified of any big sales? Message me the letters BF."
    _______________________________________________________

    Get my best FREE sheet of fill-in-the-blank Captions: https://sorayagoddard.com/captions 
    Follow me on Instagram: http://www.instagram.com/sorayagoddard
    Follow me on TikTok: https://www.tiktok.com/@sorayagoddard
    Want a Custom Shampoo / Skincare recommendation from me?
    Take the quiz here - for any hair type:  http://www.curlquiz.com
    Want to Work with Me as your Mentor? Go here: https://bit.ly/3NptTWf
    Need 1:1 Coaching? Click HERE.

    • 28 min
    135: How to Make Your Product Stand Out

    135: How to Make Your Product Stand Out

    I learned a new and really effective way to make your product (or biz opportunity) stand out compared to everything else.  

    Definitely listen to this episode if you're an affiliate marketer, social seller, influencer, in network marketing or in direct sales.  Feel free to share this with your team if it's helpful. _____________________________
    😍😍We have relaunched the final version of Maven Network Marketing Academy! And because of that, we're giving you $100 off - which is absolutely insane.
    Maven Network Marketing Academy: https://sorayagoddard.com/maven

    ✅✅ USE code 100OFF for $100 off the pay in full plan!  Coupon expires Friday, Oct 13th
    ____________________________
    Episode Notes:

    - Start with differentiation according to April Dunford
    - Reduce feature oriented claims /  Increase value oriented claims
    Start with your unique point of the market, and why you built your product in the first place

    My Shampoo Dealer Example: 
    When you have trouble with your hair, here are your choices:
    Buy whatever is cute at Target and hope it works  Ask your hairstylist, who often doesn’t know a lot about shampoos or is recommending the thing they personally like for 1 time visits , regardless of it it’s good for your hair long term. And then you won’t see them again for 90 days, and there’s no way to get support in between, and you have to go back to them physically to get refills. OR…have a shampoo dealer, who is specifically trained to help you troubleshoot your hair and available to you all the time. We can help you with styling, growth tips, and more. Plus, all the products come to your door, and you’re able to get big discounts on a routine that actually solves your problems. 
    My Network Marketing Course Example:
    If you need help in network marketing, you only have a few options. 
    Your upline Purchasing a course - mostly outdated, too focused on social media, and usually taught by people who have big followings, grew their business years ago, and are full time networkers who have lots of time Joining a mastermind - pricey! My first one cost 22K . Mandatory 1 or 2 times a week meetings, and most people don’t have time for that on top of their career and business.  This is why we created Maven. 
    Coaching clarity, on demand, and extremely affordable.
    An audio course for people who don’t want to waste time and money and need help ASAP.
    _______________________________________________________

    Get my best FREE sheet of fill-in-the-blank Captions: https://sorayagoddard.com/captions 
    Follow me on Instagram: http://www.instagram.com/sorayagoddard
    Follow me on TikTok: https://www.tiktok.com/@sorayagoddard
    Want a Custom Shampoo / Skincare recommendation from me?
    Take the quiz here - for any hair type:  http://www.curlquiz.com
    Want to Work with Me as your Mentor? Go here: https://bit.ly/3NptTWf
    Need 1:1 Coaching? Click HERE.
    _________________________________________________________

    • 19 min
    134: Think You Need to be an Expert to Grow your Biz? It Actually May Be Hurting You

    134: Think You Need to be an Expert to Grow your Biz? It Actually May Be Hurting You

    Think you need to be a (hair / skincare / makeup / weight loss / keto) expert to grow your business? Think again. In fact, in some cases, it might just HURT your business.

    Definitely listen to this episode if you're an affiliate marketer, social seller, influencer, in network marketing or in direct sales.  Feel free to share this with your team if it's helpful. 

    _____________________________
    😍😍We have relaunched the final version of Maven Network Marketing Academy! And because of that, we're giving you $100 off - which is absolutely insane.
    Maven Network Marketing Academy: https://sorayagoddard.com/maven

    ✅✅ USE code 100OFF for $100 off the pay in full plan!  Coupon expires Friday, Oct 13th
    _______________________________________________________

    Get my best FREE sheet of fill-in-the-blank Captions: https://sorayagoddard.com/captions 
    Follow me on Instagram: http://www.instagram.com/sorayagoddard
    Follow me on TikTok: https://www.tiktok.com/@sorayagoddard
    Want a Custom Shampoo / Skincare recommendation from me?
    Take the quiz here - for any hair type:  http://www.curlquiz.com
    Want to Work with Me as your Mentor? Go here: https://bit.ly/3NptTWf
    Need 1:1 Coaching? Click HERE.
    _________________________________________________________

    • 13 min
    133: Where do I Need to Show Up On Social Media?

    133: Where do I Need to Show Up On Social Media?

    This episode is a quick update of what I've been up to, as well as an overview of the question: Where do I Need to Show Up On Social Media?
    Tiktok? Instagram? Facebook? All of it?  It can be so confusing and frustrating. 

    I answer all these questions in the podcast (and more).

    Definitely listen to this episode if you're an affiliate marketer, social seller, influencer, in network marketing or in direct sales.  Feel free to share this with your team if it's helpful. 

    _____________________________
    😍😍We have relaunched the final version of Maven Network Marketing Academy! And because of that, we're giving you $100 off - which is absolutely insane.
    Maven Network Marketing Academy: https://sorayagoddard.com/maven

    ✅✅ USE code 100OFF for $100 off the pay in full plan!
    _______________________________________________________
    Get my best fill-in-the-blank Captions: https://sorayagoddard.com/captions 

    The Best Digital Business Card: https://popl.co/?ref=SORAYAGODDARD (this link or the code SORAYAGODDARD gets you 20% off your purchase)
    Get My favorite Viral Canva Templates HERE
    ________________________________________________________
    Follow me on Instagram: http://www.instagram.com/sorayagoddard
    Follow me on TikTok: https://www.tiktok.com/@sorayagoddard
    Want a Custom Shampoo / Skincare recommendation from me?
    Take the quiz here - for any hair type:  http://www.curlquiz.com
    Want to Work with Me as your Mentor? Go here: https://bit.ly/3NptTWf
    Need 1:1 Coaching? Click HERE.
    _________________________________________________________

    • 25 min
    132: My Hot Take on the Whole Master Resell Rights Trend

    132: My Hot Take on the Whole Master Resell Rights Trend

    Well, I stirred the pot yesterday by sharing my opinion on the current trend of selling digital marketing courses with master resell rights.

    But the real question is... is this a short term payoff for a long term gain?

    Will your audience see any real benefit from it?

    Why are these courses being promoted with how much money you can make (vs. the benefit of the course)?

    Is this a good move for your personal brand?

    I answer all these questions in the podcast (and more).

    Definitely listen to this episode if you're an affiliate marketer, social seller, influencer, in network marketing or in direct sales.  Feel free to share this with your team if it's helpful. 
    _________________________________________________________
    Get my best fill-in-the-blank Captions: https://sorayagoddard.com/captions 

    The Best Digital Business Card: https://popl.co/?ref=SORAYAGODDARD (this link or the code SORAYAGODDARD gets you 20% off your purchase)
    Maven Network Marketing Academy: https://sorayagoddard.com/maven
    USE code 50OFF for $50 off the pay in full plan!
    ____________________________________________________________
    If you loved this episode, it would be super helpful for you to share on your IG Stories! Screenshot it and tag me. I'd love to thank you.

    If you're looking for more info about our team / how to work with me, click here: https://sorayagoddard.com/join 
    ++++++++++++++
    Get my best fill-in-the-blank Captions: https://sorayagoddard.com/captions 

    Work With Me: https://sorayagoddard.com/work-with-me
    Want a personalized haircare recommendation from me? Go here: http://www.skinhairquiz.com

    • 20 min

Customer Reviews

4.2 out of 5
119 Ratings

119 Ratings

SocialMediaBossLady ,

First Time Listener

Like your blunt honesty... and I feel you ... because I see you relate to small time aspiring brands like mine. I would like to connect with you in Clubhouse. Could you send me an invite?

bossmomwilliams ,

She is awesome!

So much good helpful influencer information!!!

Tiffanybrooke1 ,

Love this!

This is a great podcast with very valuable tips!

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